Customers outraged that Cadbury has changed their Marshmallow Eggs

‘You have ruined Easter’: Fury as Cadbury cuts the Marshmallow Eggs in HALF – just months after the company made changes to its iconic Roses chocolates

  • Cadbury fans from New Zealand have been left seething over a recent change
  • The traditional Marshmallow Eggs now half only ‘half an egg’ inside the packet
  • Where before there was a layer of chocolate between two marshmallow pieces
  • Cadbury said its new equipment in Australia couldn’t make the original shape

Fans of Cadbury’s iconic Marshmallow Eggs are outraged after the much-loved chocolate was changed – and now only includes ‘half’ an egg.

Taking to the New Zealand page where the update was announced, chocoholics are threatening to boycott the brand because the gooey layer that used to exist between the two halves of the egg has been removed.

Instead there is just one half of the ‘egg’ in each packet of six for shoppers to eat – customers vow to boycott the chocolate. 

BEFORE: Taking to the New Zealand page where the update was announced, chocoholics are threatening to boycott the brand because the gooey layer that used to exist between the two halves of the egg has been removed

AFTER: Instead there is just one half of the 'egg' in each packet of six for shoppers to eat

AFTER: Instead there is just one half of the ‘egg’ in each packet of six for shoppers to eat

‘Cadbury needs to leave things as they are. They are eggs not just a hump,’ wrote one concerned commenter.

Another added: ‘You have ruined Easter’.

‘I loved pulling apart the Marshmallow Eggs! What is wrong with you Cadbury?! Talk about giving the middle finger to all of the NZ market. That’s the last straw for me,’ a third commented.

And another said: ‘What the actual… half the enjoyment in eating these was eating a half at a time…lost another consumer.’

The old 'egg' actually took the formation of a traditional egg (pictured above)

The old ‘egg’ actually took the formation of a traditional egg (pictured above)

There are more than 600 negative comments on Cadbury's announcement

There are more than 600 negative comments on Cadbury’s announcement

There are more than 600 negative comments on Cadbury’s announcement, with the label forced to defend their decision by saying the new equipment they use in Australia couldn’t replicate the old shape.

The previous egg-shaped eggs were made in the Dunedin factory in New Zealand that Mondelez, Cadbury’s owner, closed last year. 

Despite the harsh retaliation, the brand of chocolate-makers did have one upside: ‘Our marshmallow eggs will now use sealed flow-wrap packaging, meaning marshmallow eggs will stay fresh for longer.’

The previous egg-shaped eggs were made in the Dunedin factory in New Zealand that Mondelez, Cadbury's owner, closed last year

The previous egg-shaped eggs were made in the Dunedin factory in New Zealand that Mondelez, Cadbury’s owner, closed last year

And it also told followers that they would still be ‘getting just as much marshmallow egg for their buck’.

‘In fact, one of the share packs – the 175g pack – is now cheaper per gram than it was last year,’ Cadbury said. 

And it isn’t the first time the chocolate company caused controversy – after it made changes to its beloved Roses boxes.

Fans of the mini-sweets took to social media to vent their fury, with one even launching an online petition to ‘Fix Cadbury Roses’.

Cadbury unveiled the changes to its Roses chocolate last year, removing some flavours, adding new ones to the mix and changing the wrapping.

FEMAIL has contacted a representative from Cadbury for comment. 

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