We are a part of the age of the internet. A major portion of our daily lives is spent on the internet and it helps us accomplish many tasks as well. The Internet has introduced us to many new platforms and opportunities. One of them is social media. Half of the whole world’s population uses social media on an active basis. There are many uses of social media and one of them is social media is necessary in marketing. Many small and big brands promote their products by regularly posting content on different platforms. As the task can be hectic when done regularly, there are various automation tools that can be taken help of.
Founded in 2001, AgoraPulse is one of the oldest social media automation tools active today. It provides great features that help in social media management. First of all, is a profile dashboard where you can manage multiple social media accounts. Post scheduling is where automation comes into play. You can schedule posts across any connected profiles. Content worth months can be posted in one go. It also allows users to schedule a post more than once. You can set an interval after which the post will get published again. Different intervals can be set for however many times you want it to repeat. A content calendar makes it easy to manage.
There are four plans for AgoraPulse: Medium, Large, X-Large, and Enterprise.
Post Planner was launched in 2011 and today over 10k businesses, brands and startups use Post Planner for social media management. It has a social media dashboard where you can log in to multiple social media platforms. A single or different content can be posted across all the profiles in just a single touch. Post scheduling is supported too and it has a simple drag-and-drop interface where you can just place the content on any desired date. The content can be edited any time before it is posted after being scheduled. Post Planner keeps the original interface of every platform you have connected which makes it easier to preview how it would look when published. It also rates your content.
It offers 6 plans, Starter, Love, Guru, Master, Agency, and Venture.
CoSchedule is a social media calendar with a calendar-like interface. As the name suggests, scheduling content is its main purpose. It has a drag-and-drop system where content can be placed at any date of any months in the calendar format. The content can be edited, replaced, swapped, or rearranged at any time. The calendar format makes it possible to schedule months of content in advance.
It has a built-in WordPress integration as well which makes kt a great choice for bloggers. They also have a paid plan designed for bloggers only. It is called Blog Calendar. And it simply helps in growing your business.
There is a Marketing Calendar for marketing teams and agencies. A free trial of 14 days is available for any of the plans. They don’t ask for credit/debit information either.
Planable was founded in 2016 and it has managed to build a strong fanbase over these 4 years. It provides automation for platforms that include Twitter, Instagram, Facebook, LinkedIn, and Google+. It features a common dashboard to manage different social media platforms. There is no limit to how many profiles can be added. All the platforms work like they do in their own applications. Posts can be previewed before getting published.
Post scheduler is present here as well and the content of a whole month can be scheduled in advance across all of the platforms connected.
Planable is one of the few automation tools that can be used for free in a limited form. Only 50 posts can be made in total for free.
The paid plans are; Starter and Premium.
There are many automation tools for platforms like Facebook, LinkedIn, Instagram, etc. But a majority of them are missing on various features that are helpful in managing Twitter. TweetDeck is an exclusive Twitter automation tool that is the best choice for Twitter users. You can add unlimited Twitter accounts to it and manage all of them from a single dashboard. It includes tweeting, retweeting, replying to tweets & messages, etc.
Tweet scheduling is its biggest feature and it allows you to schedule multiple tweets from any or all of the connected accounts.
The biggest advantage of using TweetDeck is that it is completely free. There are no limitations and all the features can be used without spending a single penny.
Social media is here to stay and so is social media marketing. They are only going to get bigger with time and that is why you should take advantage of the benefits they offer. These were the best 5 social media automation tools that you can use as a huge helping hand in growing your brand or product.