5 compelling reasons why your brand needs a digital business card

There’s a myth gasping in the air, consumed by the business that ‘Business cards are dead!’

But, as I said, it’s a MYTH! However, there’s been an upgradation –

Paper business cards are being widely replaced by its digital version considering the shift of the entire world to the screens.

88% of business cards are thrown out in less than a week – So, if you are still using the paper cards, it’s time for a switch. Well, technically no one can actually throw out the digital cards. Additionally, I have cited 5 reasons below that explains why digital business cards must be on the top of your business to-do list –

  1. Easy to share and circulate

If it’s the old paper business card, you have to travel along the same traditional process – meet the client, shake hands, cast an impression and then handover your contact deets (in the form of the business card). Well, that was the late 90s!

It is 2019 and the world is a global village connected via a device.

Digital business cards are just a click away from prospects’ phones or devices. All you need to do is, send them via their email, share it on social media, or even send it to them via text messages. Let’s say bye-bye to the awkward conversations and non-productive hours of meeting that does not convert.

  1. Helps you stand out in the crowd

With so much competition in the market, it is a strenuous task to do something which would not seem plagiarized or isn’t already done by your competitors. Everything is so over-saturated, that to think out-of-the-box, appears almost impossible.

But, digital business cards come with this advantage. You see, not everyone is aware of the concept of digital business cards and outstanding benefits. They are still juggling the traditional means of promotion, hence these smart business cards will help you gain the desired edge over your competitors This will not only help you stand out among the rest but also make your business look more efficient and different from the others. Long story short, digital business cards can definitely help you win the race against your competitors.

  1. You can attach media to these cards

In the conventional business card; the maximum you can add is an email address, contact number, and other business info like name, and partner’s name. But in digital business cards, you will be amazed to find the ocean of information you can inculcate. Apart from the necessary details, you can also attach links to your published work, share videos, and other media you want your prospective clients to see. Trust me, this addition can take you miles ahead. It will boost your engagement manifolds. And guess what? You can do it yourself in a few clicks.

  1. Storing and updating information at your convenience

Space is a constraint in your paper business card, not with the digital business card. So, if you ask me, this is one of the biggest advantages of digital cards. You can add all the relevant information you want, which was previously not possible in your business card.

It can be addresses, emails, numbers, fax numbers and a lot more. Another drawback of a paper business card is that whenever you want to update, change or delete any information, you need to redesign and reprint all the cards once again. It is a time-consuming and expensive process. On the contrary on digital business cards, you can automatically update any information you want on your screen, without any additional cost of redesigning or reprinting. What a relief, isn’t it?

  1. It is cost-effective and eco-friendly

In the development process of digital business cards, there is no requirement of hiring a designer or a publishing house, unlike the traditional cards. The conventional method proves to be very expensive especially for startups and small businesses.

Apart from the cost-effective nature, it reduces deforestation because of the decreased use of paper. It helps you contribute to the environment and become a responsible citizen. It might seem very little at the moment, but believe me, every drop in the river counts.

As technology is touching new heights daily, you must know how to use it efficiently to leverage its extraordinary benefits. If you are still not convinced that it’s high time to switch to the digital business card, I don’t know what will!