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A review by the Inspector of London’s Hotel Amano, the first UK outpost of the trendy German brand

The Inspector calls at the first UK outpost of the trendy German Amano hotel brand, complete with gold tubs in rooms and a rooftop bar… and says it’s a ‘welcome addition to London’

  • The hotel is set in what used to be a 1980s office building near Covent Garden
  • The Inspector pays £380 for a ‘Goldy Room’ which is decorated in grey and gold
  • ‘Terrific’ views over London’s West End can be enjoyed from the rooftop bar 
  • Remember, the Inspector pays his way… and tells it like it is

Amano is a trendy and well-known brand in Germany, with no fewer than seven hotels in Berlin alone, which may explain why several of the guests during my stay in London are German-speaking, all of them polite as we chit-chat while waiting for the lifts.

‘Sophisticated urban living in a central location at a fair price’ is how the group’s first UK outpost bills itself. You can argue about price, but the central location boast is spot-on, with Covent Garden market only 100 yards away, Drury Lane just around the corner.

I’m paying £380 for one of the ‘Goldy Rooms’ — so named because there’s a gold-coloured, free-standing tub in the corner of the bathroom.

The Inspector checks into the Hotel Amano, the first UK outpost of the trendy German Amano brand. Above is the bathroom in his room – the ‘Goldy’ room 

London's Covent Garden market is only 100 yards away from the hotel (above)

London’s Covent Garden market is only 100 yards away from the hotel (above) 

It offers a splash of colour in an otherwise dark and moody confection, with grey walls and headboard on the bed — but not quite as dark and moody as the corridors here, in what used to be a 1980s office building.

One of Hotel Amano’s big talking points is the rooftop bar on the seventh floor, with terrific views over the West End, the London Eye and the Shard.

Book a ‘Goldy’ room and you’re offered a free cocktail or equivalent in this delightful space, which is open to the elements but still feels intimate, with a row of colourful banquettes and another of high stools and small, round tables.

Pictured is one of the hotel's 'Roomy' guest rooms. ‘Sophisticated urban living in a central location at a fair price’ is how the hotel bills itself, the Inspector reveals

Pictured is one of the hotel’s ‘Roomy’ guest rooms. ‘Sophisticated urban living in a central location at a fair price’ is how the hotel bills itself, the Inspector reveals 

One of Hotel Amano’s big talking points is the rooftop bar on the seventh floor (pictured), where guests of 'Goldy' rooms can enjoy a free cocktail

One of Hotel Amano’s big talking points is the rooftop bar on the seventh floor (pictured), where guests of ‘Goldy’ rooms can enjoy a free cocktail 

The rooftop bar (above) offers 'terrific' views over the West End, the London Eye and The Shard

The rooftop bar (above) offers ‘terrific’ views over the West End, the London Eye and The Shard

Staff are all on their best behaviour. At one point, I have a problem with the TV and, within minutes, Joshua appears from reception to fix it.

Currently, there’s no restaurant but an Israeli chef is about to be appointed and the dining room — opening in the autumn — will be on the ground floor.

For now, Continental breakfasts are served in the basement, which doubles as a super-modern bar.

Above is the hotel bar. 'It has a distinctly international vibe,' the Inspector says of the new hotel

Above is the hotel bar. ‘It has a distinctly international vibe,’ the Inspector says of the new hotel

The Inspector says that Hotel Amano is a 'welcome addition to the capital’s hotel scene'

The Inspector says that Hotel Amano is a ‘welcome addition to the capital’s hotel scene’

Even though Amano has been open for only three weeks, there is already a confidence about the place.

It has a distinctly international vibe and, evidently, a loyal following.

A welcome addition to the capital’s hotel scene.

TRAVEL FACTS 

Hotel Amano, Drury House, 34-43 Russell Street, London, WC2B 5HA.

Doubles are priced from £246 B&B.

For more information, call 020 3739 8900 or visit amanogroup.de/en. 

Rating:

***
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