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Amanda Holden shows off her sizzling physique in a yellow bikini

Amanda Holden shows off her sizzling physique in an orange bikini while Davina McCall poses in a flattering blue swimsuit for fashion campaign

Amanda Holden and Davina McCall both showed off their physiques as they posed in swimwear for a new glam fashion campaign on Thursday.

TV star Amanda, 51, looked incredible in a yellow bikini as she relaxed on a sun lounger for the JD Williams shoot.  

Meanwhile beside her presenter Davina, 54, put on a confident display in a flattering blue swimsuit which had a low-cut neckline. 

Stunning: Amanda Holden and Davina McCall both showed off their physiques as they posed in swimwear for a new glam fashion campaign on Thursday

Amanda had her abs and ample assets on display in her bright two-piece which had tie detailing over the taut midriff.  

Meanwhile Davina flaunted her lean legs in her summer outfit which she accessorised with brown sunglasses worn on her head. 

In another shot from the campaign Amanda looked stylish in a green and white patterned co-ord as she posed with pal Davina who donned a pretty yellow dress. 

The campaign comes after fashion-forward Amanda snapped back at critics of her typically racy ensembles. 

Chic: In another shot from the campaign Amanda looked stylish in a green and white patterned co-ord as she posed with pal Davina who donned a pretty yellow dress

Chic: In another shot from the campaign Amanda looked stylish in a green and white patterned co-ord as she posed with pal Davina who donned a pretty yellow dress

Talking to The Daily Star, she explained: ‘They’ve got too much time to think – that’s my opinion on that.’

She continued: ‘While I’ve still got the figure, I do love a bodycon dress or a good, well-made pair of jeans with a T-shirt, a blazer and a nice heel.’

‘I enjoy wearing clothes that show off my figure. I dress for myself and wear what makes me feel good.’ 

Daring: The campaign comes after fashion-forward Amanda snapped back at critics of her typically racy ensembles (pictured in 2019 on BGT)

Daring: The campaign comes after fashion-forward Amanda snapped back at critics of her typically racy ensembles (pictured in 2019 on BGT)

She added: ‘It’s sunny – I don’t think when I was in the public eye in the 90s anyone looked to me as any kind of fashion person – but I think it’s assumed they do now and I’m in my 50s.

‘I find it quite weird that people didn’t star asking me where I got my clothes form until my 40s or 50s – which I’m really enjoying.’ 

Amanda has previously proclaimed she enjoys wearing latex at Britain’s Got Talent auditions and said she doesn’t think anyone should feel pressure to ‘dress for your age’. 

This comes despite a plunging outfit Amanda wore during the 2017 semi-finals prompting 663 complaints to Ofcom from viewers while a gown she wore on the 2020 series drew another 235 complaints.

Not letting the naysayers get to her, Amanda told The Mirror in April: ‘I’m thinking more rubber – I enjoyed wearing latex in the auditions, so I’m thinking more latex, more sweating in the lives.’

 Amanda previously laughed off viewer complaints about her fashion choices and said that her mother Judith adored her outfits.

Having her say: Amanda has previously proclaimed she enjoys wearing latex at Britain's Got Talent auditions and said she doesn't think anyone should feel pressure to 'dress for your age' (pictured in 2020)

Having her say: Amanda has previously proclaimed she enjoys wearing latex at Britain’s Got Talent auditions and said she doesn’t think anyone should feel pressure to ‘dress for your age’ (pictured in 2020)

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Read more at DailyMail.co.uk