Amazon reveals its top ten most desirable toys for Christmas 2021

Santa, take note! Amazon reveals its top ten toys for Christmas 2021 – from film franchise gifts including Harry Potter and Batman to updates on retro favourites such as Polly Pocket and Super Mario

  • Amazon has announced its top ten most desirable toys for Christmas 2021
  • List features brands that have stood the test of time and brand new entries
  • Includes Harry Potter Pictionary and Polly Pocket Rainbow Funland Theme Park  


With the festive season fast approaching, Amazon has revealed its top ten most desirable toys for Christmas 2021. 

From fantasy to film, this year’s top toys are sure to keep children of all ages entertained this Christmas – including Harry Potter Air Pictionary and the Polly Pocket Rainbow Funland Theme Park. 

The list features beloved brands that have stood the test of time and brand new entries, to keep children of all ages entertained this Christmas.

And what’s more is that Amazon will deliver smiles to children across the country this year, with a one-of-a-kind ‘Trending Machine’ that will dispense free toys to passers by in a number of UK cities and local hospitals. 

​Choose a Hogwarts house for each team, then get up and get drawing with Pictionary Air Harry Potter, £21.99 – a magical twist on the classic drawing game

¿Get ready for theme park fun with the Rainbow Funland Theme Park, £48.99, featuring 3 rides, 7 play areas, Polly and Shani dolls, 2 unicorns and 25 surprises (30 total play pieces)

​Get ready for theme park fun with the Rainbow Funland Theme Park, £48.99, featuring 3 rides, 7 play areas, Polly and Shani dolls, 2 unicorns and 25 surprises (30 total play pieces)

Interactive penguin toy with multi-color lights and cool music that teaches the alphabet, opposites, counting and shapes

This interactive Balloon Dino will wow you as he comes to life just like a real dinosaur!

Pictured left, Linkimals Dance n Groove Penguin which retails at £25.99 and right, the Balloon Dino, £79.99

Fantasy continues to be a fan favourite as Harry Potter casts his way onto this year’s list with Pictionary Air Harry Potter – this magical twist on the classic drawing game is available exclusively on Amazon.co.uk.  

Other film franchise hits appear in this year’s must-have products with Spidey and His Amazing Friends and Batman 36′ Transforming Playset both featuring.

Parents will feel a sense of nostalgia as old favourites are given a new twist – Super Mario’s Luigi Starter Course brings all the excitement from the digital-world into the real-world for an interactive family or solo play. 

Polly Pocket Rainbow Funland Theme Park also makes the list, offering theme park fun and including a roller coaster, unicorn carousel and Ferris wheel.  

This LEGO Super Mario Adventures with Luigi Starter Course, £44.99, brings all the excitement into the real-world; featuring a LEGO Luigi figure for fun interactive family or solo play

This LEGO Super Mario Adventures with Luigi Starter Course, £44.99, brings all the excitement into the real-world; featuring a LEGO Luigi figure for fun interactive family or solo play

Batman 36' Transforming Playset, £105.28: Transform the giant Batman figure into the Bat-Tech Batcave playset with multiple levels of play. This is the ultimate Batman playset

Batman 36′ Transforming Playset, £105.28: Transform the giant Batman figure into the Bat-Tech Batcave playset with multiple levels of play. This is the ultimate Batman playset

Little Live Pets Gotta Go Turdle

Celebrate Spidey and His Amazing Friends with this talking Web-Quarters playset, the ultimate web communications headquarters, fun hangout, helipad, web jail, and more

Pictured left, Little Live Pets Gotta Go Turdle, which retails at £36.92 and right, Spidey and his amazing friends which comes to £57.99

With L.O.L. Surprise! unbox 70+ surprises including 12 dolls to film movies with over £200 value. It will set you back £147.00

With L.O.L. Surprise! unbox 70+ surprises including 12 dolls to film movies with over £200 value. It will set you back £147.00

Press the button on the side of the PAW Patroller 2.0 for an exciting door transformation¿the sides pop open and lift up, revealing dual vehicle launchers inside. It retails at £55.99

Press the button on the side of the PAW Patroller 2.0 for an exciting door transformation—the sides pop open and lift up, revealing dual vehicle launchers inside. It retails at £55.99

Rachel Riley and her daughter Maven had a first look at the most desirable toys in Amazon’s bespoke ‘Trending Machine’ in London this morning. 

The ‘Trending Machine’ will visit city centres and children’s hospitals across the country this week and deliver this year’s top toys to children for free.

‘It is always an exciting time of year when we release the top ten toys and we hope that this Christmas more families will be able to reunite to enjoy them together’, said Matthew Redfearn, Toys Category Manager at Amazon.co.uk. 

‘As we look forward to spending more time with loved ones, we at Amazon are doing everything we can to spread a little festive cheer. The Trending Machine has been brought to life to help us deliver smiles and make Christmas extra special, not only for passersby, but also for children in hospitals over Christmas.’

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