Lady Amelia Windsor is now a paid influencer.
The royal, 23, shared two sponsored Instagram posts over the summer, both for Michael Kors.
Her publications, posted in July and August, come with the mention ‘Paid partnership with michaelkors’, which is meant to inform her followers that they are looking at an ad.
#SponCon: Lady Amelia Windsor, 23, shared two sponsored post for Michael Kors on her Instagram page this summer. The first (pictured) dates back to July 28
Ad: The second sponsored post, which Amelia shared on Wednesday, sees her posing in a white and blue, tie dye Michael Kors dress
Transparency: Both posts come with the mention ‘Paid partnership with michaelkors’, which alerts followers to the fact that they’re looking at an ad
The first post, which dates back to July 28, was taken in the Balearic Islands.
Amelia, who was famously crowned ‘the most beautiful member of the royal family’ last year, can be seen looking to the side, wearing a flowy, white and blue dress.
She simply captioned the shot ‘Mel and the Moon’, adding the hashtag #michaelkors.
Her other sponsored post, which she shared on Wednesday, features Amelia posing between two green doors in a tie dye dress in similar tones, this time gazing straight into the camera.
‘Two door Tie Dye,’ she wrote in the caption, once again adding the American brand’s designated hashtag.
Amelia, a distant cousin of Prince Harry who is 38th in line of succession to the British throne, is represented by Storm Model Management, the same agency as Lottie Moss, Kate Moss’ 20-year-old sister.
She walked for Dolce & Gabbana at Milan Fashion Week in 2017 and twice graced the cover of Tatler, most recently for the magazine’s October issue.
It isn’t known exactly how much Amelia earned for the sponsored Instagram posts, which might be part of a larger partnership with Michael Kors.
Celebrities can earn five or six-figure sums for their publications on Instagram, though the amounts vary widely depending on factors such as their number of followers and how much they engage with them.
Royal: Amelia (pictured in a recent social media shot), a distant cousin of Prince Harry who is 38th in line of succession to the British throne
Model: The royal (pictured left in June and right on the Dolce & Gabbana catwalk in 2017) is represented by Storm Model Management, the same agency as Kate Moss’ sister Lottie
With 73,700 followers, Amelia has a significant following. However, she remains below the 100,000-follower mark and is trailing far behind certain celebrities who have built huge online communities.
Kylie Jenner, 21, with her whopping 114 million followers is believed to earn as much as $1 million with just one Instagram post.
When that figure was first reported in July by Page Six, based on statistics provided by HopperHQ.com, an Instagram scheduling tool, Kylie had 110 million followers, meaning her rates could have gone up even higher since then.
Meanwhile, Selena Gomez, 26, who now has 141 million followers and had 139 million at the time, can reportedly ask for $800,000 per publication.
Selena and Kylie, however, didn’t confirm the figures.
One A-lister has candidly discussed her Instagram earnings in the past few months: Bella thorne.
In April this year, she revealed in the documentary Inside The Life of Bella Thorne, released by Vogue, that she earns $65,000 for a single Instagram post.
She even credited the social media platform with helping to pay for her house.
Although she did not confirm what home she was referring to, it was reported in December 2016 that Bella had spent a whopping $2 million on a 4,500-square-foot property in Sherman Oaks, Los Angeles.
According to Trulia, the house has six bedrooms, six bathrooms, a sprawling backyard with a beautiful modern pool, a large kitchen, and an outdoor grill area.