A dating app to ‘END public rejection’: Australian invents program so singles can confirm THAT ‘gaze across the bar’ really is a look of love
- Australian businessman’s new app will compete with Tinder, Happn and Hinge
- ‘Approach’ will let people in the same venue signal they are looking for love
- Craig Trevithick was inspired to found the app watching reality show Shark Tank
An Australian businessman is launching a new dating app so singles can tell one another they are looking for love while at the club.
Craig Trevithick, from Brisbane, has invented software to help nervous singles do what they used to do – approach strangers in public and flirt with them.
‘We are a social people – something has gone seriously wrong that we can’t approach people and have a conversation,’ Mr Trevithick said.
‘So we’ve built a tool, the ultimate wingman shall we say, that will encourage people to get back out and connect properly.’
A look of love… or just a look? An Australian businessman is launching a new dating app so singles can tell one another they are looking for love while at the club
The married businessman, 41, said his company’s iPhone app, named Approach, will let people check if other singles at the same pub, club or cafe are available.
Users will be able to tell people in same room that they are both single and interested.
Craig Trevithick, the Brisbane-based founder of the new ‘Approach’ app
Mr Trevithick said singles often don’t know if a gaze from a stranger across the bar is a ‘look of love’ – or something else.
‘You don’t know if the person’s even available or interested. It’s “he looked at me, she looked at me.
‘You make a stumbly approach or you never do anything, you don’t seize the moment.
‘This is different: if you see them, and you open Approach, you know they’re single.
‘You make your first move on your phone, because everyone’s comfortable with that.
‘If you say no that’s the worst rejection will be – you won’t have to make the walk of shame back.’
Mr Trevithick acknowledged the app was entering a crowded market filled with apps like Tinder, Happn and Hinge.
But he said the difference was those apps are ‘all about sitting at home swiping through hundreds and hundreds of conversations. But when you go out and see someone – those apps won’t help you.’
Mr Trevithick acknowledged his app was entering a crowded market – with mainstream apps including Tinder, Happn and Hinge – but said the difference was those are ‘all about sitting at home swiping through hundreds and hundreds of conversations’
Mr Trevithick was inspired to launch his app after watching the entrepreneurial TV show Shark Tank.
He told his wife he could dream up a better business in his sleep and followed through with the new endeavour.
A 2017 YouGov poll found more than a third of Australians (35 per cent) have used online dating to meet someone.
The Approach app will be available at select venues in Queensland this year.