Beauty mogul Zoe Foster-Blake has shared the ‘five-step five-minute face routine’ she follows every morning for glowing skin, and it’s easy to replicate at home.
The 41-year-old multi-millionaire founder of Go-To Skincare this week launched her new bestselling Much Brighter Skin Vitamin C Serum ($59), and so Zoe wanted to show how she incorporates it every morning.
Zoe’s morning skincare regime contains just five products and takes less than five minutes.
Beauty mogul Zoe Foster-Blake (pictured) has shared the ‘five-step five-minute face routine’ she follows every morning for glowing skin, and it’s easy to replicate at home
Zoe said she religiously starts by cleansing using Go-To’s Properly Clean mousse cleanser, as she likes to get rid of the residue from her thick night creams from the night before (pictured)
She said she religiously starts by cleansing using Go-To’s Properly Clean ($31) mousse cleanser.
‘You don’t have to cleanse in the morning if you don’t like to, it is optional, but I make sure I do every morning because I wear some pretty thick night creams,’ Zoe said in an Instagram video.
‘I like to get rid of all that residue and have a really nice cleanse. Some people may prefer to just rinse their skin with water, and others may like how their natural oils feel, and want to apply skincare directly from there.’
When you’ve applied the cleanser and washed it off, Zoe said you should ‘pat your skin dry’ with a towel.
Patting is much better than rubbing as it doesn’t drag the delicate skin on our faces, particularly around our eyes.
The 41-year-old recommends you pat your skin dry rather than rub it, as this helps to stop you from dragging the delicate skin on your face (Zoe pictured)
‘Next, despite the fact that I’ve just dried my face, I am going to spray on a mist,’ Zoe said.
‘I used to think using a mist was over the top, but actually I’ve since found that using a mist dampens the skin, which helps products like your vitamin C to penetrate better and absorb faster and more effectively.’
When your skin is still damp from the mist, Zoe said you should apply just one pump of the Much Brighter Skin Vitamin C serum, taking the time to ‘gently massage’ the product in your face.
‘This serum has been specially designed with an array of ingredients to feel incredible on the skin,’ Zoe said.
‘It sinks in really fast, it’s lightweight, it’s beautiful under SPF and makeup and it doesn’t pill or gather up.’
She added: ‘Make sure you take all of your skincare down as far as your boobs, because that is where your face should stop.’
Once this is done, allow the product to fully absorb for one or two minutes.
‘Next, I apply a face oil and my face oil of choice is Face Hero,’ Zoe said.
‘I will put five or so drops into the palm of my hand, and then, instead of massaging it in, I like to push it into my face, because when you push in products, they won’t disturb what you’ve just applied with the vitamin C as you’re not rubbing it.’
Zoe (pictured) also said you should pat in your face oils, rather than massage them, as this means you won’t disturb the serum application from underneath
Finally, while you could add a moisturiser, Zoe said all you need is some SPF.
‘When you apply vitamin C, you absolutely must make sure you put on SPF too,’ she said.
‘The combination of free radicals and antioxidants with SPF is just great for your skin.’
At the end of last month, Zoe Foster-Blake (pictured) sold a controlling stake in her Go-To skincare company for a staggering $89million
More than 200,000 people who saw Zoe’s video were impressed and said they would definitely be replicating her morning regime at home.
‘So excited to try out the vitamin C serum – this might cut out three other products,’ one person commented.
‘Thank you thank you thank you! I’ve been a Go-To gal for about six months and my skin has never been better!’ another added.
At the end of last month, Zoe Foster-Blake sold a controlling stake in her Go-To skincare company for a staggering $89million.
The 41-year-old beauty mogul sold a 50.1 per cent share to BWX.
The ASX-listed company is also behind Aussie skincare brand Sukin, and has a lucrative five-year supplier deal with Chemist Warehouse.
BWX praised Go-To for providing consumers with ‘simple, trusted and effective skincare products for the masstige market’.
The skincare company was established by the former magazine journalist in 2014, and generated $36.8million in revenue last year alone.
Despite the new deal, BWX said Go-To ‘will remain an independently operated, stand-alone, founder-led brand’.
Zoe will also continue to act as the company’s strategic investor, chief creative officer and board director.