BRIT Awards announce when the ceremony will take place as they reveal whether it will keep its Saturday night primetime slot
The BRIT Awards have announced the date for next year’s ceremony.
It has been revealed that the BRITs will air on Saturday March 2, after the ceremony aired on a weekend date for the first time in history this year.
Following the ratings success of the 2023 awards, the show will maintain its primetime Saturday night slot on on ITV1 and ITVX.
The awards show pulled it in its highest ratings in three years during its last ceremony, so it is no wonder the broadcaster were keen to keep it in the same slot.
Reflecting on the success of 2023, Chair of the BRIT Committee, Damian Christian said: ‘The move to a Saturday night for the first time proved to be a huge success, so I’m delighted we’ll be back in a primetime slot again in March.
Next year: The BRIT Awards have announced the date for next year’s ceremony (pictured Harry Styles at the 2023 awards ceremony)
‘A Saturday night show helped us lock in our most engaged audience ever, and we’ll be looking to build on that base as we connect with even more fans in 2024.
‘Next year’s BRITs will be our most ambitious show yet, with a host of exciting performances from incredible artists, as we look to celebrate the music that soundtracked our 2023.’
This year’s ceremony, hosted by Mo Gilligan, saw Harry Styles sweep the board, alongside triumphs for Wet Leg, Beyoncé, Becky Hill and David Guetta
Incredible performances from the likes of Harry, Wet Leg, Sam Smith & Kim Petras, Stormzy and Cat Burns, also no doubt added to the strong engagement from fans.
Viewing figures for the ITV1 broadcast peaked at just under 4million on the night – the highest figure in three years – with 54 per cent share of 16-34 year olds.
The individual audience share, at 25.7 per cent, was the highest in over five years.
Significant growth was seen across the major platforms as the music industry came together to celebrate the year’s successes in British and International music.
The return to a Saturday night slot will promise another exciting and memorable live show with the great and the good of British and global talent all taking to the legendary BRIT Awards stage.
It’s back! It has been revealed that the BRITs will air on Saturday March 2, after the ceremony aired on a weekend date for the first time in history this year (pictured Stormzy)
Let’s go! Following the ratings success of the 2023 awards, the show will maintain its primetime Saturday night slot on on ITV1 and ITVX (pictured David Guetta)
Testament to the value of The BRIT Awards are the three year renewal deals of the long-standing partnerships with Mastercard, ITV, and The O2 arena.
Sally Wood will stay on as Executive Producer of the show for BRITs TV, and Misty Buckley will return to design the set for the awards. Maggie Crowe – BPI’s Director of Events & Charities, will oversee the overall running of the event.
The partners all support The BRITs’ vision and values through their contribution to putting on an exceptional evening of live music and entertainment that, additionally, helps raise money for The BRIT Trust, the charitable arm of the awards, who distribute funds to charities that promote education and well-being through music, including The BRIT School and Nordoff-Robbins Music Therapy.
Further campaign announcements will be made in the coming months.