A company has reported an 800 per cent spike in sales for their fashionable face masks, following the news that face masks will be mandatory in public across Melbourne and Mitchell Shire from 11.59pm on Wednesday.
The founders of Clear Collective, which is based in the Blue Mountains, told FEMAIL they have ‘barely been able’ to keep their face coverings in stock – and are shifting upwards of 1,000 units per hour during the COVID-19 crisis.
‘The masks are selling like hotcakes,’ marketing manager Harper Piers told Daily Mail Australia.
‘Every time they are replenished they sell out in minutes.’
A company has reported an 800 per cent spike in sales for their fashionable face masks, following the news that face masks will be mandatory in public across Melbourne and Mitchell Shire from 11.59pm on Wednesday (Clear Collective mask pictured)
The founders of Clear Collective, which is based in the Blue Mountains, told FEMAIL they have ‘barely been able’ to keep their face coverings in stock – and are shifting upwards of 1,000 units per hour during COVID-19 (pictured in use)
According to Clear Collective, 90 per cent of the increase in traffic to the site has come from coronavirus ‘hotspots’ within Melbourne.
‘The rest is from surrounding Victoria, and even as far as Canberra and Byron Bay,’ Piers said.
‘They have also seen a huge increase in sales from Los Angeles – where masks are also mandatory.’
Clear Collective’s masks are likely to become even more popular, once the mandatory wearing of them in public kicks in at 11.59pm on Wednesday.
According to Clear Collective, 90 per cent of the increase in traffic to the site has come from coronavirus ‘hotspots’ within Melbourne (pictured in use). But they are also selling in places as far away as LA
The brand has an array of different face masks, complete with carbon filters, valves, block prints and patterns.
You can buy them with valves to prevent condensation or without valves.
A typical adult mask price starts at around $49.95, and the masks are suitable for all sorts of activities including running, cycling and other sports.
‘We started Clear Collective in 2019 because we needed pollution filtering masks that did the job but didn’t look like a surgical mask,’ the founders explained.
While the masks were originally designed to protect users from smoke from bush fires, they have since become popular during COVID-19 as they look fashionable but are also effective in keeping users protected during the global pandemic.
A typical adult mask price starts at $49.95, and the masks are suitable for all sorts of activities including running, cycling and other sports – as well as day-to-day use (pictured in use)
Online, the masks have hundreds of glowing reviews from happy shoppers, who say the coverings are ‘well-constructed’, ‘safe’ and ‘stylish’.
‘I am so pleased with my mask (reusable with valve) that I have purchased one for my sister and one each for my granddaughters, one of whom, like myself, wears glasses,’ one woman posted.
‘I have found that after just a few seconds, fogging of my glasses clears.
‘The mask fits well over nose and under chin and is very comfortable to wear even for several hours. Well done Clear Collective!’
Online , the masks have hundreds of glowing reviews from happy shoppers, who say the coverings are ‘well-constructed’, ‘safe’ and ‘stylish’ (pictured in use)
The brand has an array of different face masks, complete with carbon filters, valves, block prints and patterns (pictured in use)
The drastic measure of compulsory face masks came as Australia’s worst-hit state recorded another 375 cases on Tuesday.
Mr Andrews said ‘common sense’ would prevail and people would not be required to wear masks while jogging, running or visiting banks.
Those who disobey the new government directive will face a $200 fine.
Victorian Health Minister Jenny Mikakos has meanwhile announced the state’s state of emergency will be extended to August 16 as case numbers continue to rise.