Coles releases new VEGAN sausage rolls – and not everyone is happy about it
- Customers were divided after Coles posted video of a new vegan sausage roll
- Coles shared the Facebook video of the ‘vegan crowd pleaser’ rolls on Tuesday
- The video has garnered plenty of comments online, but not everyone is happy
Coles has split opinion online after the supermarket giant posted a promotional video of a new vegan sausage roll.
Coles shared the video on its Facebook page on Tuesday, along with the caption: ‘It’s paaaaaarty time for vegans with Patties’ NEW delicious Vegan Friendly Rolls at Coles!’
The video shows three people, who each have different food preferences, eating the chickpea, spinach and caramelised onions rolls at a party.
Coles has split opinion online after the supermarket giant posted a promotional video of a new vegan sausage roll
A man called ‘Egg Free Ernie’ is first shown taking a bite out of a roll, before ‘Meat Free Molly’ joins in, only to be followed by another man called ‘Dairy Free Dazza’.
The video concludes by showing several hands reaching for one of the rolls, while an overlaying message states: ‘Say hello to the vegan crowd pleaser.’
The video has since garnered plenty of comments on Facebook, but not everyone is happy about the vegan roll, with some saying it doesn’t appeal to all customers.
‘Who are you kidding? The mere fact its vegan suggests you cannot be calling it a vegan sausage roll. It’s homous and spinach and onion in pastry,’ one person wrote.
‘Why have vegan rolls but no gluten free sausage rolls, i think patties need to have gluten free products,’ another person said.
A third person added: ‘The only party that I would happily miss to stay home and clean out the gutters.’
The video concludes by showing several hands reaching for one of the rolls, while an overlaying message states: ‘Say hello to the vegan crowd pleaser’
Despite the backlash, plenty of people praised the supermarket giant for stocking a more inclusive product in its stores.
‘Oh yay!! Even more to choose from!! Coles have the BEST vegetarian and vegan ranges! I love all the Quorn products you have as well!’ one person wrote.
‘These were AWESOME! Loved by vegans, Vego and Omni friends alike,’ another person said.
A third person added: ‘Omggggg! Game changer for morning teas right?’
Daily Mail Australia reached out to Coles but it declined to comment.