The brand new iPhones have finally been released, but aside from the technological advances one question seems to be on everyone’s mind – what colour are they?
In a debate reminiscent of the infamous ‘Dress’, people can’t seem to make their mind up about the gold version of Apple’s new devices.
The iPhone 8 and iPhone X were unveiled at Apple’s California headquarters on Wednesday. The iPhone 8 will be available from September 22, with the iPhone X being released in stores on November 3.
The iPhone 8 and iPhone X were unveiled at Apple’s California headquarters on Wednesday
Debate over the colour of the new gold iPhone is reminiscent of the infamous ‘Dress’ that divided the internet
Pictured are the new gold colour (left), the old gold (centre) and the discontinued rose gold (right)
Featuring front and back glass panels, built-in wireless charging, and the ‘most powerful and smartest chip’ ever in a smartphone the devices have caused a stir – but also a fierce debate over their appearance.
The phones are available in silver and space gray, but it’s the third ‘gold’ colour that is proving controversial.
The confusion is similar to the debate that divided the internet over the infamous ‘Dress’ in 2015.
The two-toned frock sparked a fierce discussion over what colour it was – white and gold, or blue and black.
‘The Dress’ became an online sensation, as imaged of it were viewed and shared millions of times.
Baffled consumers took to social media to express their puzzlement over the colour of the new iPhone.
Willi Kampman said the new gold looked like a ‘mix of salmon and [United States president Donald] Trump’
One Twitter user said they couldn’t see the difference between the new gold and the old rose gold colour
Some said it was very similar to the popular rose gold, the colour Apple announced would be discontinued with the new models.
Nathaniel Bandy tweeted the new colour was ‘pink gold’, giving it a tongue-in-cheek rating of zero out of 10.
Jessica posted that the new gold ‘looks like a pink gold’, which she said would encourage her to upgrade to the most recent model.
Lucy Scott said the colour of the new gold iPhone reminded her of her ‘nan’s dressing gown’
Nathaniel Bandy didn’t hold back with his disappointment over the new colour, rating it a zero out of 10
Harold Goldberg said the colour was ‘coming across as pink’ to him, while Lucy Scott said the ‘gold/brown colour looks like my nan’s dressing gown’.
One Twitter user said adding a ‘blush gold’ colour and getting rid of rose gold wasn’t much of a change, posting ‘what’s the difference though?’.
Willi Kampmann said the new colour looked like ‘a mix of salmon and [United States president Donald] Trump’.
The iPhone X will be available for $1829 for the 256GB model, while the standard iPhone 8 model will retail for $1079.
Harold Goldberg said the gold colour was misleading as it appeared to be pink on video
Jessica said the new colour looked pink, but that would encourage her to upgrade to the more recent model