News, Culture & Society

Controversial Noosa sign proclaiming VB tastes like ‘dam water’ prompts a VERY strong reaction

Incredibly controversial sign at an exclusive yacht club proclaiming Australia’s beloved VB beer tastes like ‘dam water’ prompts a VERY strong reaction

  • A Queensland yacht club has come under fire for comparing VB to ‘dam water’ 
  • Noosa Yacht and Rowing Club copped online backlash from lovers of the beer 
  • Some furious VB drinkers labeled the well-to-do club ‘pretentious beer snobs’ 
  • But others said super-fans of the beer needed to ‘lighten up’ and cop the joke 

Bosses at a Queensland yacht club have been labelled ‘beer snobs’ after proclaiming one of Australia’s most beloved brews, Victoria Bitter, tastes like dam water.

Noosa Yacht and Rowing Club wrote a message over the bar that was uploaded to social media saying ‘No VB sold here. Nearest dam water 200kms.’

The cutting insult by the well-to-do establishment left connoisseurs of the iconic larger feeling very bitter, while others said VB super-fans should lighten up and take the joke.

Noosa Yacht and Rowing Club has been labelled ‘beer snobs’ after proclaiming one of Australia’s most beloved brews, Victoria Bitter, tastes like dam water (pictured, the sign above the bar)

The full-bodied, 4.9 per cent alcohol beverage, produced by Carlton and United Breweries and now owned by Japanese beer giant Asahi, has been quenching thirsts Down Under since 1854 and is recognised around the world for its iconic green label

The full-bodied, 4.9 per cent alcohol beverage, produced by Carlton and United Breweries and now owned by Japanese beer giant Asahi, has been quenching thirsts Down Under since 1854 and is recognised around the world for its iconic green label 

Poll

HOW GOOD IS VB?

  • Really good 4 votes
  • It’s alright 1 votes
  • Not good at all 7 votes

‘Blokes from Noosa prefer to drink strawberry daiquiris,’ one commenter wrote in response to the controversial sign.

Others said: ‘Simply rude!’ and ‘Shut it down’.

‘It’s Noosa, full of pretentious craft beer drinking, selfie-taking, limp-hand-shaking, w**kers,’ another wrote.

The full-bodied, 4.9 per cent alcohol beverage, produced by Carlton and United Breweries and now owned by Japanese beer giant Asahi, has been quenching thirsts Down Under since 1854 and is recognised around the world for its iconic green label.

But over the years, the working-class beer has divided opinion.

For those who enjoy the drink it’s sometimes nicknamed ‘Very Best’, ‘Vitamin B’ and ‘Victory Beer’.

Among others who aren’t so fond of the taste, it is sometimes referred to as ‘Vomit Beer’.

The cutting insult by the well-to-do establishment left connoisseurs of the iconic larger feeling very bitter

The cutting insult by the well-to-do establishment left connoisseurs of the iconic larger feeling very bitter

One commenter wrote: 'It's Noosa, full of pretentious craft beer drinking, selfie-taking, limp-hand-shaking, w**kers

One commenter wrote: ‘It’s Noosa, full of pretentious craft beer drinking, selfie-taking, limp-hand-shaking, w**kers

Some drinkers championed the yacht club’s sign and told insulted VB drinkers to ‘lighten up’.

‘Great QLD sense of humour!, one person said.

Another wrote: ‘We seem to have lost our sense of humour, lighten up people. Hats off for a great attention grabbing sign.’

‘A bit of larrikinism doesn’t hurt anyone. I find it quite funny,’ a commenter wrote.

But for some beer-lovers the hurtful sign crossed a line and they fired back at Noosa venue.

‘The bloke who wrote it probably pays $35 for a six pack for craft beer and thinks he’s cool,’ a commenter said.

‘Looks like someone in Noosa hasn’t been raised properly,’ another wrote.

Read more at DailyMail.co.uk