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Disabled model Cherie Barry leads world’s biggest online lingerie runway show online for Bluebella

Disabled Australian model Cherie Barry led the world’s biggest online runway show for the lingerie brand Bluebella, with over 200 models worldwide taking part on Zoom.

The 28-year-old from Melbourne was joined by models from the UK, USA, France, Germany, Netherlands, Denmark, Italy, Argentina, Canada, Hawaii, Australia, Mexico, Ireland and Hong Kong.

The Bluebella virtual show was conceived so the British label could show off their latest wares to shoppers stuck at home during the coronavirus lockdown. 

 

Disabled Australian model Cherie Barry (pictured) led the world’s biggest online runway show for the lingerie brand Bluebella, with over 200 models worldwide taking part on Zoom

Cherie, 28, from Melbourne, was joined by models from the UK, USA, France, Germany, Italy, Netherlands, Denmark, Argentina, Canada, Hawaii, Australia, Mexico, Ireland and Hong Kong

Cherie, 28, from Melbourne, was joined by models from the UK, USA, France, Germany, Italy, Netherlands, Denmark, Argentina, Canada, Hawaii, Australia, Mexico, Ireland and Hong Kong

All of the models around the world complied by current social distancing rules, filming themselves flaunting the brand’s Spring/Summer 2020 collection from the safety and comfort of their own homes.

Cherie Barry was chosen from over 1,000 women who applied to take part, and participants represented a range of diverse body types, aged 18 to 50. 

She appeared from her bedroom at home in Melbourne, where she said she was originally scared but thrilled to take part.

All of the models around the world complied by current social distancing rules, filming themselves flaunting the brand's Spring/Summer 2020 collection from their homes (pictured)

All of the models around the world complied by current social distancing rules, filming themselves flaunting the brand’s Spring/Summer 2020 collection from their homes (pictured)

Cherie Barry was chosen from over 1,000 women who applied to take part, and participants represented a range of diverse body types, being aged 18 to 50 (one of the models pictured)

Cherie Barry was chosen from over 1,000 women who applied to take part, and participants represented a range of diverse body types, being aged 18 to 50 (one of the models pictured)

‘I was scared at first because I have never shown my amputation from the back and have always been self-conscious of that part of me,’ Cherie told FEMAIL.

‘Bluebella was amazing and super accommodating with what kinds of pieces I was comfortable in wearing.

‘But when I filmed the video and saw how I looked, I was like, wow my left side doesn’t look anywhere near as bad as I had imagined.’

She continued: ‘I felt like I’ve avoided really looking at myself since I was a kid and had decided I hated that part of my body, but now I see it’s no big deal and I should wear things like this more often!’ 

To take part, the candidates had to submit a catwalk video filmed at home by themselves or their lockdown partner (one of the models pictured)

To take part, the candidates had to submit a catwalk video filmed at home by themselves or their lockdown partner (one of the models pictured)

The footage was then edited down to a two-minute catwalk show on a Zoom video multi-screen format (pictured)

The footage was then edited down to a two-minute catwalk show on a Zoom video multi-screen format (pictured)

Elsewhere in the show, Bluebella included a selection of LGBTQ, plus-size and older models, as well as a selection of women who came from other walks of life, including a vet, student and top executives.

To take part, the candidates had to submit a catwalk video filmed at home by themselves or their lockdown partner.

The footage was then edited down to a two-minute catwalk show on a Zoom video multi-screen format.

The Bluebell founder and CEO Emily Bendell said: 'The COVID pandemic has restricted the fashion industry so much and a regular runway show now and in the near term is unthinkable'

The Bluebell founder and CEO Emily Bendell said: ‘The COVID pandemic has restricted the fashion industry so much and a regular runway show now and in the near term is unthinkable’

Speaking to FEMAIL, the Bluebell founder and CEO Emily Bendell said: ‘The COVID pandemic has restricted the fashion industry so much and a regular runway show now and in the near term is unthinkable.

‘But the show must go on! So rather than be constrained we saw this as an opportunity to celebrate our extraordinary Instagram family.

‘We were keen to incorporate our influencers and create a street-style feel to the video, and the response and spirit and sense of community between the girls that this project has created has been simply amazing.

‘The whole industry will have to adapt to these changing times, I suspect Fashion Weeks in New York, London, Paris and Milan which are scheduled for September this year will be affected so brands may all have to adapt to online versions.’ 

Since the video has been shared online, it has had thousands of hits and comments on YouTube, with many describing it as an 'excellent initiative'

Since the video has been shared online, it has had thousands of hits and comments on YouTube, with many describing it as an ‘excellent initiative’ 

Thousands streamed the show and said it was 'fantastic' and that they 'absolutely love it'

Thousands streamed the show and said it was ‘fantastic’ and that they ‘absolutely love it’

Since the video has been shared online, it has had thousands of hits and comments on YouTube. 

‘Excellent initiative! All models are gorgeous,’ one commenter wrote.

‘Fantastic. I absolutely love it,’ another added. 

For more information about Bluebella, please click here.  

Read more at DailyMail.co.uk


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