Model Elyse Knowles has this week been the subject of rumours she will ‘replace’ Jennifer Hawkins as the store’s ambassador.
And on Sunday, The Daily Telegraph reported that the 25-year-old has inked a deal for $300,00 to replace the far costlier supermodel, who is believed to command $1 million a year for the same gig.
The paper reported that a source claimed: ‘Myer just doesn’t have the money any more, which suited Jen because she is going down the lifestyle path and steering away from fashion.’
Signed on? Model Elyse has been the subject of rumours she will ‘replace’ Jennifer Hawkins as the store’s ambassador and has reportedly inked a deal for $300,00 to replace the far costlier supermodel. Elyse is pictured modelling in Myer’s 2018 Spring Fashion catalogue
Daily Mail Australia has reached out to Myer for comment.
Elyse has already begun a relationship with the department store, appearing in Myer’s 2018 Spring Fashion catalogue.
On Saturday, Myer responded to claims that Jennifer Hawkins will ‘retire’ after nearly 12 years with the retail giant, over an alleged pay dispute.
A spokesperson told Daily Mail Australia that the 34-year-old’s contract will terminate ‘at the end of 2018’.

The paper reported that a source claimed: ‘Myer just doesn’t have the money any more, which suited Jen because she is going down the lifestyle path and steering away from fashion.’ Jennifer Hawkins (pictured) is believed to command $1 million a year for the gig

Already a Myer star: Elyse has already begun a relationship with the department store, appearing in Myer’s 2018 Spring Fashion catalogue (pictured)
The Sydney Morning Herald’s Private Sydney claimed on Friday that the model will be replaced by The Block’s Elyse, who will do the same job ‘at a fraction of the price’.
A spokesperson for Myer told Daily Mail Australia exclusively on Saturday: ‘Jennifer Hawkins is under contract as the Face of Myer until the end of 2018.
‘Jennifer has a busy period coming up with Myer to launch the Spring 2018 season and will take part in our ‘Runway Series’ in-store parades starting in Myer Sydney City on Thursday 23 August.

Moving on: On Saturday, Myer responded to claims that Jennifer Hawkins will ‘retire’ after nearly 12 years with the retail giant, over an alleged pay dispute. A spokesperson told Daily Mail Australia that the 34-year-old’s contract will terminate ‘at the end of 2018’

Moving up: Elyse (pictured) has picked up a string of high-profile endorsements this year, including becoming the face of Seafolly and Davidoff’s Cool Water fragrance
‘Jennifer will also be actively involved in our spring racing carnival campaign and Myer Fashions on the Field hosted across the Melbourne Cup Carnival.
‘We will update media in relation to Jennifer’s contract with Myer in the coming weeks.’
Elyse has lately enjoyed an upswing in her career, and was also named the ambassador for eco-friendly beauty brand Aveda on Sunday.
The bubbly blonde has picked up a string of high-profile endorsements this year, including becoming the face of Seafolly and Davidoff’s Cool Water fragrance.

New gigs! The House Rules star has lately enjoyed an upswing in her career, and was also named the ambassador for eco-friendly beauty brand Aveda on Sunday