Manchester United legend Gary Neville and fashion mogul Emma Grede are set to appear on Dragons’ Den as the show’s first-ever guest investors.
Footballer Gary, 48, has transformed from red devil to dragon as he donned a sharp navy blue suit jacket and charcoal black trousers.
He will appear alongside Peter Jones, Deborah Meaden, Touker Suleyman, Sara Davies and Steven Bartlett for the 21st series.
Emma, 41, looked flawless in a space grey smart suit. She is the co-founder and CEO of Good American, which she established in 2016 alongside Khloé Kardashian.
She’s also the founding partner of shapewear brand SKIMS.
FIRST LOOK: Manchester United legend Gary Neville, (pictured) and fashion mogul SKIMS co-founder Emma Grede have joined BBC’s Dragons’ Den as the show’s first guest investors
Ready for business: Emma, 41, is the co-founder and CEO of Good American, which she established in 2016 alongside Khloé Kardashian. She’s also the founding partner of SKIMS
The BBC has not yet revealed when the season will air in 2024.
The programme, which first aired on BBC Two in 2005, gives budding entrepreneurs the chance to pitch their ideas to some of Britain’s most successful people in business.
Gary said: ‘It’s a pleasure to join the Dragons as a guest for the new series and see some of the amazing pitches from budding entrepreneurs from different walks of life.
‘It was a privilege to share my knowledge and guidance with the brave entrepreneurs who entered the Den, but you’ll have to wait and see whether I committed to any investments!’
Emma is also excited to sit alongside Den heavyweights Peter Jones, Deborah Meaden, Touker Suleyman, Sara Davies, and Steven Bartlett as she looks forward to finding new UK talent.
She said: ‘Being back in the UK and joining this series as a Guest Dragon has been amazing and feels very full circle to me.
‘Being able to share my own knowledge from the business I’ve built with the entrepreneurs is so important, there’s a lot of major talent in this upcoming series, and I hope it inspires the next generation to create opportunities for themselves.’
Samantha Davies, executive producer at BBC Studios, said: ‘In our 21st series it’s hugely exciting to bring a fresh, new dynamic to the Den in the form of guest Dragons.
The Dragons: They will sit alongside Peter Jones (far right), Deborah Meaden (third from left), Touker Suleyman (far left), Sara Davies (second left), and Steven Bartlett (middle)
‘Gary and Emma are both masters in their fields and it’ll be fantastic to see their different styles and perspectives in the business world.
‘But our existing Dragons aren’t just going to sit back and let them snap up all the best deals, so viewers can expect all the usual competitiveness and sass in the Den.’