Fruiterer Johny Kapiris’s risque joke about wife, keeps inflation-free zone on fruit and veges

A greengrocer who blasted retailers for using inflation as an excuse for raising prices is in hot water at home after a risque social media post about his wife.

Adelaide fruiterer Johnny Kapiris promoted his wife of 23 years, Leannda Kapiris, as ‘a model or blogger’ but the adoring husband took the joke further than most would.

He posted a photo of Mrs Kapiris coolly wielding a ceremonial sword he uses to chop fruit in his promotional videos while deliveries rolled into his store.

Adelaide green grocer Johnny Kapiris promoted his wife of 23 years, Leannda Kapiris (pictured), as ‘a model or blogger’ but the adoring husband took the joke further than most would

He posted a photo of Mrs Kapiris coolly wielding the ceremonial sword he chops fruit with in his promotional videos

He posted a photo of Mrs Kapiris coolly wielding the ceremonial sword he chops fruit with in his promotional videos

Mr Kapiris told Daily Mail Australia Mrs Kapiris, his wife of 23 years, called him 'an idiot' for revelling in his temporary celebrity status, but that ' she stands by my side and she supports me 100 per cent'

Mr Kapiris told Daily Mail Australia Mrs Kapiris, his wife of 23 years, called him ‘an idiot’ for revelling in his temporary celebrity status, but that ‘ she stands by my side and she supports me 100 per cent’

But he captioned the photo joking his ‘hot misso’ wife wasn’t available for as an ‘escort’ for less than $1million per night.

‘If you’re looking for a model or blogger look no further [than] Leanna M Kapiris. She’s the one, my f***ing hot misso,’ the post read.

‘Not available for escort unless you got $1million per night.’

Mr Kapiris, whose unfiltered antics and opinions have made him a social media star, has also continued to criticise retailers who increase prices because of inflation.

Mrs Kapiris, who runs her own swimwear label SCK, told Daily Mail Australia her husband ‘is in the doghouse for that, for sure’.

‘My 19-year-old daughter saw that and said “mum! What the actual f***?”.

But Mrs Kapiris said given the amount of interest in the couple’s fruit and veg business lately, it’s her husband who’s in demand.

Mrs Kapiris said her husband is 'in the doghouse' for his social media post on Tuesday but she reckons its actually Johnny who is far more popular than her

Mrs Kapiris said her husband is ‘in the doghouse’ for his social media post on Tuesday but she reckons its actually Johnny who is far more popular than her 

Mr Kapiris said he's lucky his wife of 23 years has a great sense of humour

Mr Kapiris said he’s lucky his wife of 23 years has a great sense of humour

‘We’ve been flat out, people have been coming in here from interstate, lots wanting selfies with John.’

When asked if she was trying to look like a Hollywood movie assassin – think Uma Thurman in Kill Bill – Mrs Kapiris laughed. 

‘I’ll take that.’ 

Mr Kapiris admitted ‘I’m lucky my missus has a good sense of humour’.

He said a sense of humour was the next most important thing in a marriage ‘after trust’.

‘We’re very transparent with each other, we can joke around.’

He added that his wife called him ‘an idiot’ for revelling in his temporary celebrity status, but that ‘she stands by my side and she supports me 100 per cent’.

Mr Kapiris, who has become something of a star on social media, in online news and in television current affairs lately, promised to stand firm on low prices and his ‘inflation free zone’.

He has credited Mrs Kapiris’s business savvy as a key part of the success of St Bernard’s Fruit and Veg Market and opted to promote his wife on social media on Tuesday. 

That means he tries to insulate customers from additional costs and as soon as he can buy fruit and veges at lower prices he passes the prices on.

‘So if we’re paying $14.99 a kilo on broccoli and then we get a load for $4.99, we automatically pass that on, we don’t milk it for a couple of weeks and try to get away with it like some shops do.’

He said his recent fame has led to calls from customers and growers around Australia.

‘I had one pumpkin grower from the Riverland [in South Australia] call and ask if I can help him sell his pumpkins.’

Mr Kapiris has blown up on social media in the past two weeks for a foul-mouthed rant about retailers using inflation as an excuse to jack up their prices

Mr Kapiris has blown up on social media in the past two weeks for a foul-mouthed rant about retailers using inflation as an excuse to jack up their prices

While he hasn’t confirmed that deal yet, he gave a fascinating insight into how big retailers work.

When a grower has a surplus, he could buy a semitrailer load of up to 22 tonnes and turn it into a ‘hero’ product for a week or two.

If he bought them cheaply – at for instance, 50c a kilogram, he could take a loss and sell them at 49c a kg to attract business.

‘At that price, we’d sell two tonnes a day.’

If he bought less, for example, only six tonnes, he’d sell them for 10c more and aim for a small profit.

Mr Kapiris believes being open with his customers is part of why his business is so popular. He has 113,000 followers on Facebook and a consistently busy store in recent weeks.

‘I just want to say to shoppers be a bit more savvy when it comes to what you buy, keep your eyes open, keep going through catalogues, keep checking the signs, check social media, look at the specials.

‘And whatever you do, buy local, not just your fruiterer, buy from your local bakery, butcher too.

‘It’s huge to me, I’m very passionate about it.’ 

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