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Hailey Bieber mirrors Justin’s relaxed look when with husband to present their ‘brand’, says stylist

Justin and Hailey Bieber are couple-dressing goals with their enviable low-key, relaxed style – and a stylist has now suggested the duo aim to present their ‘fun bond’ and ‘brand’ with their mirroring looks.

The Canadian singer, 27, and his American model wife, who married in 2018, regularly appear as one of Hollywood’s most fashionable couples – despite simultaneously looking like they have just thrown on anything. 

Whether it’s Hailey, 24, borrowing her husband’s hoodies or the pair sporting matching oversized jumpers for errands in Los Angeles, they’ve nailed casual street style. 

But when apart, the daughter of Stephen Baldwin looks markedly less low-key, donning instead several business chic ensembles, or glitzy garments.

When stepping out in Los Angeles today, Hailey was all business in a cropped white dress shirt and a pair of fitted high-waisted trousers, which she teamed with beige heels and a bright orange handbag. 

Celebrity stylist Rochelle White told FEMAIL this is because Hailey likes to use fashion to separate her ‘work life and personal life’, using the more formal attire for a ‘purpose’, like when attending photoshoots or meetings.

When stepping out in Los Angeles today, Hailey Bieber (pictured) was all business in a cropped white dress shirt and a pair of fitted high-waisted trousers, which she teamed with beige heels and a bright orange handbag

Justin and Hailey Bieber (pictured in February 2021) are couple-dressing goals with their enviable low-key, relaxed style - and a stylist has now suggested the duo aim to present their 'fun bond' and 'brand' with their mirroring looks

Justin and Hailey Bieber (pictured in February 2021) are couple-dressing goals with their enviable low-key, relaxed style – and a stylist has now suggested the duo aim to present their ‘fun bond’ and ‘brand’ with their mirroring looks

She added that the couple (dubbed as Jailey by their loyal fans) most likely wear similar outfits when together to present a ‘united front’ and illustrate the ‘Bieber brand’.

Rochelle said: ‘I would say that Hailey mirrors Justin’s style when they are together, because they just have an unspoken bond and similar fashion prowess.

‘As a couple, I think that they know they are a “brand”, The Bieber brand, and people take inspiration from their fashion choices.

‘They aren’t like most couples that want to make a statement and look a certain way when being seen out and about and that low-key, casual feel, appeals to many.’

The stylist added that Hailey likes to ‘mix up’ her fashion and keep it feeling fresh, while using it to ‘express how she feels and what she might be doing’.

The Canadian singer, 27, and his American model wife (pictured), who married in 2018, regularly appear as one of Hollywood's most fashionable couples - despite simultaneously looking like they have just thrown on anything

The Canadian singer, 27, and his American model wife, pictured March 2020

The Canadian singer, 27, and his American model wife (pictured), who married in 2018, regularly appear as one of Hollywood’s most fashionable couples – despite simultaneously looking like they have just thrown on anything

But when apart, the daughter of Stephen Baldwin (pictured in April) looks markedly less low-key, donning instead several business chic ensembles

‘When she is with her husband Justin, she dresses in a more fun and relaxed manner,’ said Rochelle. ‘They have a very chilled relationship from what we see on social media and their couple-dressing reflects that.’

Justin and Hailey tied the knot at a courthouse wedding in New York in 2018 and threw a full religious ceremony in South Carolina the following year. 

During his interview with GQ for their May 2021 issue, pop star Justin revealed that ‘the first year of marriage was really tough.’

He said the initial difficulties stemmed from ‘trauma’ and ‘just lack of trust,’ but added of their relationship now, two and a half years in: ‘We’re just creating these moments for us as a couple, as a family, that we’re building these memories.’

Celebrity stylist Rochelle White told FEMAIL this is because Hailey (pictured) likes to use fashion to separate her 'work life and personal life', using the more formal attire for a 'purpose', like when attending photoshoots or meetings

Hailey in West Hollywood in April

Celebrity stylist Rochelle White told FEMAIL this is because Hailey (pictured left, in April, and right, in West Hollywood the same month) likes to use fashion to separate her ‘work life and personal life’, using the more formal attire for a ‘purpose’, like when attending photoshoots or meetings

Rochelle added that the couple (dubbed as Jailey by their loyal fans) most likely wear similar outfits when together (pictured in September 2020) to present a 'united front' and illustrate the 'Bieber brand'

Rochelle added that the couple (dubbed as Jailey by their loyal fans) most likely wear similar outfits when together (pictured in September 2020) to present a ‘united front’ and illustrate the ‘Bieber brand’

‘And it’s beautiful that we have that to look forward to. Before, I didn’t have that to look forward to in my life. My home life was unstable. I didn’t have a significant other. I didn’t have someone to love. I didn’t have someone to pour into. But now I have that.’ 

Justin and Hailey met in 2009 after her dad Stephen Baldwin introduced them. They became friends and dated for a short time in early 2016 before they parted ways. 

The couple rekindled their romance in May 2018 and got engaged July 7, 2018, before getting their marriage license from a New York City courthouse in September 2018. 

They tied the knot in an extravagant wedding in South Carolina on September 30, 2019 at the Montage Palmetto Bluff resort in front of 154 guests that included Kendall and Kylie Jenner. 

Read more at DailyMail.co.uk