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I’m A Celebrity’s Naughty Boy recalls winning £44,000 on Deal Or No Deal in 2007 

Naughty Boy has revealed he only had £10 in his bank account when he took part in Deal Or No Deal in 2007 and walked away with £44,000.

The record producer, 40, whose real name is Shahid Khan, recalled his appearance on the game show during Thursday’s episode of I’m A Celebrity… Get Me Out Of Here!

Speaking to his campmates, the DJ said he took a risk on the programme after the banker tried to haggle him.

Back in the day: Naughty Boy has revealed he only had £10 in his bank account when he took part in Deal Or No Deal in 2007 and walked away with £44,000

He said: ‘When I was in Deal Or No Deal, the morning of my show I knew I was going to play because I left the window open and two pigeons built a nest under the dressing table overnight and when I woke up they were just nesting there.

‘When you speak to the banker, he was trying to haggle me. He was trying to get me to settle on my box. 

‘My actual box had £35,000. I wanted to take a risk but when I settled on £44,000 I beat him. 

‘The celebrity version?’ Kadeena Cox asked.

Appearance: The record producer, 40, whose real name is Shahid Khan, recalled his appearance on the game show during Thursday's episode of I'm A Celebrity... Get Me Out Of Here!

Appearance: The record producer, 40, whose real name is Shahid Khan, recalled his appearance on the game show during Thursday’s episode of I’m A Celebrity… Get Me Out Of Here!

‘No, no, I wasn’t Naughty Boy then,’ he replied. ‘I had £10 in my bank  account.’

It comes after Naughty Boy’s niece revealed she stops his dementia-stricken mother from watching some of his exploits on the show because she ‘will think they are real.’ 

While he successfully won 11 stars for camp during his latest trial on Wednesday evening, niece Aisha Shaban explained that his mother’s degenerative condition – which impairs brain function – means she will wrongly assume he is in serious trouble. 

Appearing on Thursday’s edition of Good Morning Britain, she said: ‘We watch all together every night, and when he does the trials, we make sure she doesn’t watch it. 

He said: 'When you speak to the banker, he was trying to haggle me. He was trying to get me to settle on my box'

He said: ‘When you speak to the banker, he was trying to haggle me. He was trying to get me to settle on my box’

‘With dementia, you tend to assume everything is true, so if she saw him in the trial, she’d think he was in trouble, so we don’t let her watch him in the trials. 

‘But otherwise, she sees him on the TV, she’ll talk to the TV like it’s Facetime and she’ll say, ‘Hello my son’ and she cheers for him, it’s so sweet.’ 

She added: ‘Seeing him on the telly every night does give her comfort because otherwise she’s very used to seeing him every day and although that did have an impact on her the first few days he was away, I think now she’s very much used to him being away. She knows every day at nine o’clock he’s on the TV.’

The producer serves as a carer for his ailing mother, and Aisha said he only considered taking part in the show after getting involved in Good Morning Britain’s 1 Million Minutes Campaign.

Protective:Naughty Boy's niece revealed she stops his dementia-stricken mother from watching some of his exploits on the show because she 'will think they are real'

Protective:Naughty Boy’s niece revealed she stops his dementia-stricken mother from watching some of his exploits on the show because she ‘will think they are real’ 

The campaign – which began in 2015 – is a volunteering initiative that encourages people to help those struggling with loneliness and mental health issues over the Christmas period.

Aisha said: ‘That’s exactly why we pushed him to do the show. He got the offer last year as well, but he turned it down as my nan was a lot worse then in regards to her health.

‘This year she’s more stable, so when he was thinking whether he should take the offer, we were pushing him to. He never does anything for himself although he is a world renowned music producer and he has so many amazing opportunities and done so many amazing things, he always puts his family first and he always forgets about doing stuff for himself.’

Well done: The record producer successfully won 11 stars for camp during his latest trial on Wednesday evening

Well done: The record producer successfully won 11 stars for camp during his latest trial on Wednesday evening

Speaking about his time in the castle so far, she added: ‘I think going in, he must’ve been really overwhelmed. Prior to the show starting, they had to quarantine for two weeks.

‘He’s a carer for his mum who has dementia and I think due to being away from her for so long, having no contact he must have felt really overwhelmed, really unsure as to whether she’s okay, if he’s doing the right thing.

‘But I think as time goes forward as he’s formed a bond with the other campmates, you can see he’s more comfortable and with each trial he’s gaining more confidence.

‘He’s not the weakest link as he first thought – he is actually really strong, so I think he just needed that push.’

Guardian: The producer serves as a carer for his ailing mother, and Aisha admits he only considered taking part in the show after getting involved in Good Morning Britain's 1 Million Minutes Campaign

Guardian: The producer serves as a carer for his ailing mother, and Aisha admits he only considered taking part in the show after getting involved in Good Morning Britain’s 1 Million Minutes Campaign

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