Liverpool shirt sales increase to 1.13 million a year…that’s more than DOUBLE the number of jerseys sold by Manchester City
- The Reds are the fifth biggest shirt-sellers in world football
- City have sold an average of 492,000 shirts per season over the last five years
- Man United top the list with 1.85m jerseys sold on average per season
European champions Liverpool have already beaten league champions Manchester City before today’s FA Community Shield kicks off — by selling more than double the number of replica shirts.
Liverpool’s shirt sales have increased under owners Fenway Sports Group to an average of 1.13million a year over the last five years.
They have risen from seventh to fifth biggest shirt-sellers in recent years, following a rise in fortunes that has reach them make back-to-back Champions League finals.
Liverpool sell on average 1.13 million shirts per season – more than double Manchester City
The figures will strengthen the club’s hand in negotiations for a new kit deal. Liverpool’s £45m-a-year deal with New Balance ends at the end of the season and the club are understood to be looking for a rise to £75m a year from next season.
Manchester City sold an average of 492,000 shirts per season from 2014/15 to 2018/19 — the 10th-most popular club shirt.
However, despite mixed fortunes on the pitch, Manchester United are still the biggest club in the world in terms of shirt sales. They sold an average of 1.85m shirts a season over the last five seasons, keeping them ahead of Real Madrid.
Arsenal (sixth) and Chelsea (eighth) were also in the top 10. Both sell around 800,000 shirts per season.
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