After becoming one of the first European epicenters of the Coronavirus pandemic, Italy now celebrates the mark of 73.8% of its population fully vaccinated against the virus, while neighboring countries like Austria and Germany lay behind.
Such an achievement has not only an explanation in the impact of the first wave of the pandemic, but it is also due to what has been globally known as “Italian excellence.”
Italian brands are everywhere in the United States. Check the streets and you will see an outfit by Gucci or someone driving a Ferrari. Go to a local coffee shop and you may see the option to brew your drink in a Bialetti Moka express.
And this is just the beginning when you realize that the Italian quality has reached the skies with the exceptional work being done by the aeronautics company Magnaghi Aeronautica (MA Group).
Founded in Naples, 1936, the company is currently led by the Neapolitan entrepreneur Paolo Graziano. The firm has specialized in design, certification, production, and subsequent marketing of landing gear systems, equipment, hydraulics, and electronic systems for aerospace use, which have allowed them to establish partnerships with some of the most important aircraft manufacturers in the world.
In fact, the MA Group has only two competitors and both are giant multinationals, whereas the Italian firm is a medium-sized enterprise. The secret? According to Graziano, it is precisely the “Italian resourcefulness” that helped them reach the top.
“It is a quality that has made our country great in the past, which is part of our tradition and which we represent today,” says the president, who also adds that this resourcefulness combined with technical skills and technology research are both other ingredients of their success.
What is more, it is the very fact that they are a midsized company that allows them to maintain their agility, speed, and dynamism. “These are fundamental characteristics of today’s market, although they are foreclosed to larger companies,” he argues.
However, these qualities are only achieved when human capital is also put in the first place. “Technology without the competence of the technician to supervise it is useless. We not only have engineering technologies and processes that represent the state of the art in our sector, but also highly qualified technicians,” adds the president of the MA Group.
Now, during the Covid-19 pandemic, while the crisis has affected almost all sectors of the economy, the MA Group rather saw in this event an opportunity to evolve.
“Remote work was set up in record time as it had never been done before and, at the same time, we implied very strict protocols to manage the entries to the company,” shares Graziano, who says that in the commercial field, they have not lost market share, but actually continued to work to be ready when the pandemic would have mitigated.
“Despite everything, in moments of crisis, we are able to give our best. We have the ability, perhaps dictated by our Neapolitan soul, to make the impossible possible.”
When Graziano speaks about this Neapolitan soul, he is talking exactly about the city’s history of excellence achieved by fashion tailors. “Those who come to us come to make their own tailored ‘suit’.
We develop technologies, procedures, and strategies tailored to the specific needs of our customers, where large multinationals have a highly standardized production process,” explains the president, who adds that it is the very ability to adapt, to find quick solutions, and to respond quickly to customer requests that make the MA Group a competitive firm.
Currently, MA Group is dedicating its efforts to join the global task force against climate change. “Committing to safeguard the planet means respecting future generations by giving them a healthy ecosystem. The MA Group Landing Green project was born from the awareness that sustainability today represents a real strategic asset as well as a fundamental element of development,” explains the president of the firm.
Such is the commitment that this year, in 2021, Graziano has implemented sustainability as an item in their balance sheet. “The actions we implement and the commitment linked to the environment deserve special attention that we will be happy to share with our employees and customers,” he concludes.