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NZ woman dyes wedding dress black to bring good luck to the All Blacks in the Rugby World Cup

Bride and joy: Rugby-mad divorcee dyes her wedding dress black as a tribute to the All Blacks

  • A woman has dyed her wedding dress black to bring good luck to the All Blacks
  • Elle Crowhurst no longer wanted the dress in her cupboard after her divorce
  • The Auckland woman said she couldn’t throw it either due to emotional values

An Auckland woman has dyed her wedding dress black to show her support to the All Blacks in the Rugby World Cup.

Elle Crowhurst got her wedding dress dyed at the Steinlager Black Laundry pop up bar on Karangahape Rd before New Zealand’s match against South Africa on Saturday night.

The Steinlager Black Laundry is offering to dye loyal fans’ clothes black for free for the duration of the tournament. 

Elle Crowhurst has dyed her wedding dress black to show her support to the All Blacks in the Rugby World Cup

The laundry plans to open on nights during team’s World Cup matches between September 21 and November 2.

Ms Crowhurst, who is no longer married, said it was the most appropriate way for her to re-use the dress. 

‘It was because I just didn’t know what to do with it. I felt like I couldn’t give it away. I didn’t want to have it hanging in my wardrobe. I felt like I couldn’t bin it. So to die it seems like it’s recreating it. Emotionally sending it away,’ she told NZ Herald. 

‘I think everyone will get excited and happy and maybe I’ll believe in love again, because they’ll be like ‘oh the All Blacks won’.’

‘They’ve got my wedding dress. My marriage wasn’t successful, therefore my dress had been turned black, so the game is going to be successful.’

 New Zealand won 23-13 in its first match.

The All Blacks will play Canada next on October 2, Namibia on October 6, Italy on October 12 before the quarter-finals.

Ms Crowhurst plans to use her dyed wedding dress at future Halloween events.

Other fans can book a session at www.blacklaundry.co.nz to dye their garments, preferably with cotton blends.  

‘The Black Laundry accepts almost any garment you nominate, but our favourites are dyeing rival team jerseys,’ it said.

‘Overalls are provided to wear while garments are dyed black, dried, and stitched with an exclusively designed embroidery. It’s the ultimate pre-game ritual.’

the Steinlager Black Laundry pop up bar on Karangahape Rd before New Zealand's match against South Africa on Saturday night

the Steinlager Black Laundry pop up bar on Karangahape Rd before New Zealand’s match against South Africa on Saturday night

Ms Crowhurst plans to use her dyed wedding dress at future Halloween events

Ms Crowhurst plans to use her dyed wedding dress at future Halloween events

Read more at DailyMail.co.uk


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