Popeyes says it has RUN OUT of its new chicken sandwich – as one Georgia restaurant considers stopping sales because desperate customers keep crashing cars in the parking lot in their rush to buy one
- The company tweeted out a video Tuesday afternoon announcing it has sold out of its new chicken sandwiches amid the viral social media frenzy over them
- The video showed a montage of long lines outside Popeyes restaurants and employees posting ‘sold out’ signs in their windows
- However Popeyes said the sandwiches would soon be back soon
- Apex Marketing estimates the chicken chain has received $23.5 million in free ad promotions on social media from fans of the chicken sandwich
- The pandemonium was also fueled by the company’s new chicken sandwich rivalry with Chick-Fil-A and other fast food chains like Wendy’s and Shake Shack
Social media hysteria over Popeyes Louisiana Kitchen’s new chicken sandwich has caused the fast food chain to run out of the popular poultry products – at least for now.
The company announced it’s completely ‘sold out’ of all its chicken sandwiches Tuesday afternoon even though select locations were still selling what they had left in stock the same day.
The overwhelming demand for both the classic and the spicy chicken sandwich seems to have caught the company by surprise after introducing the new promotion nationwide on August 12.
‘Ya’ll. We love that you love The Sandwich. Unfortunately we’re sold out (for now),’ the company tweeted at 4.11pm Tuesday.
Poepeyes tweeted out a video Tuesday afternoon announcing it has sold out of its new chicken sandwiches amid the viral social media frenzy over them
The overwhelming demand for both the classic and the spicy chicken sandwich seems to have caught the company by surprise after introducing the new promotion nationwide on August 12
The tweet included a video montage showing Popeyes employees hanging ‘sold out’ signs in doors and windows across the country
The tweet included a video montage showing long lines of customers standing outside Popeyes restaurants across the country as well as employees hanging ‘sold out’ signs in doors and windows.
It also showed Popeyes chicken sandwiches being offered on EBay for $7,466.
The homepage on the company’s website now shows a picture of an empty chicken sandwich wrapper surrounded by crumbs and the words, ‘BE RIGHT BACK.’
At least one Popeyes in Georgia is considering discontinuing sales of the chicken sandwich after staggering customer demand led heavy traffic in the restaurant’s parking lot, which resulted in multiple minor car accidents.
The video also showed long lines of customers standing outside Popeyes restaurants around the nation
Popeyes also included a screenshot showing EBay bids for its chicken sandwiches reaching $7,466 on Saturday
Columbia County sheriff deputies had to direct traffic outside the Popeyes location in the 400 block of S. Belair Road in Martinez, Georgia on Saturday after several fender benders took place there, according to WRDW.
The restaurant’s manager told reporters the location keeps running out of chicken sandwiches. Some customers said they waited in line for 45 minutes only to find out there weren’t any chicken sandwiches left.
Popeye’s recently launched their new spicy chicken sandwich on a buttered brioche bun with pickles.
According to Columbia County deputies, the line on Belair Road has been so long, a deputy had to help direct traffic.
Gayle King attempted to go to a Popeyes for their new chicken sandwich on Monday
Much of the frenzy over the chicken sandwiches has been fueled by social media users, particulary African Americans on Twitter, who have given Popeyes an estimated $23.5 million in free advertising according to Apex Marketing
Some social media users have shared footage of Popeyes customers fighting each other and restaurant employees, claiming the disputes started over the company’s chicken sandwiches
The manager tells us they ran out of the chicken sandwich today. People on line say they waited for more than 45 minutes only to find there were none left.
Much of the credit for the Popeyes chicken sandwich’s popularity goes to social media users, particularly African Americans on Twitter, who gave the company an estimated $23.5 million in free advertising, according to Apex Marketing.