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Princess Mary of Denmark steps out in her favourite $99 H&M dress for the second time this year

The royal recycle! Crown Princess Mary steps out in her favourite H&M dress for the second time this year – and you can buy it now for just $99

  • Crown Princess Mary of Denmark looked radiant in Copenhagen on Monday
  • The Australian-born royal wore a printed H&M dress for the second time this year
  • The silk midi-dress retailed at $199 before being reduced to $99 and selling out
  • Sweden’s Crown Princess Victoria has also worn the sustainable design
  • Princess Mary is a style icon known for her practical approach to fashion

Crown Princess Mary of Denmark looked radiant as she stepped out for two official engagements in Copenhagen on Monday.

Fresh from a family holiday with her husband Prince Frederik and their four children, the Australian-born royal donned a flowing peach midi-dress from H&M’s Conscious Collection for the second time this year.

The dress, which retailed at $199 before being reduced to $99, is made from organic silk and recycled materials.

Crown Princess Mary of Denmark (pictured) stunned in a peach midi-dress for two official engagements in Copenhagen on Monday

Mary first wore the sustainable peach gown at the launch of Copenhagen's Fashion Summit on May 15 (pictured at the event)

Mary first wore the sustainable peach gown at the launch of Copenhagen’s Fashion Summit on May 15 (pictured at the event)

The royal spoke at the launch of a new report from her eponymous charity, The Mary Foundation

The royal spoke at the launch of a new report from her eponymous charity, The Mary Foundation

The future queen accessorised with classic nude point-toe stilettos and a sophisticated tote bag, twisting her brunette tresses into her signature bouncy waves.

Mary opted for a natural makeup look, adding a subtle pop of colour with a slick of deep blush lipstick.

Princess Mary’s first engagement saw her speak at the launch of a new report on social exclusion from her eponymous charitable organisation, The Mary Foundation. 

Princess Mary has worn a number of pieces from H&M's sustainable Conscious Collection

Princess Mary has worn a number of pieces from H&M’s sustainable Conscious Collection

The Danish royal twisted her brunette tresses into her signature bouncy waves and kept her makeup natural

The Danish royal twisted her brunette tresses into her signature bouncy waves and kept her makeup natural 

Later the Princess, who is mother to Prince Christian, 13, Princess Isabella, 12, and eight-year-old twins Prince Vincent and Princess Josephine, chatted with Danish school children about the importance of sustainability and respect for the environment.

Princess Mary, 47, first wore the peach gown at the launch of Copenhagen’s Fashion Summit on May 15.

On this occasion she styled the dress with a smart black blazer from Alexander McQueen and wore her hair in a chic ponytail.

At her second engagement Princess Mary chatted with Danish schoolchildren about the importance of sustainability

At her second engagement Princess Mary chatted with Danish schoolchildren about the importance of sustainability

And it seems Mary’s taste in reasonably priced fashion is shared her by royal Scandinavian counterparts, with Sweden’s Crown Princess Victoria appearing in the same rose dress twice this year.

In 2016, Princess Mary, Princess Victoria and and Princess Mette-Marit of Norway were all pictured in the same full-skirted, black brocade ball gown from H&M’s Exclusive Conscious Collection.

Mary, who was born in Tasmania, has become a style icon in her own right since her 2004 royal wedding to Prince Frederik.

Read more at DailyMail.co.uk


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