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Sephora releases its list of top five foundations on the market – and they start from just $29

It’s the one makeup product guaranteed to take you from daytime glam to evening allure with just a swipe of the brush.

So to make choosing your next foundation a little easier, Sephora has released a list of their top five best-selling formulas.

With prices starting from just $29 not all of the offerings are exorbitantly priced – but those that are offer SPF, pore minimising benefits and pigmentation covering ingredients.  

 

When Rihanna launched her incredibly extensive 40 shades of foundation it seemed as though the entire makeup world rejoiced

1. Fenty Beauty by Rihanna Pro Filt’r Soft Matte Longwear Foundation

When Rihanna launched her incredibly extensive 40 shades of foundation it seemed as though the entire makeup world rejoiced. 

Finally there was more choice for every skin tone on the market and at a reasonable price point of $50.

‘Foundation is one of those areas in the beauty industry that has a big void for women at extreme ends of the shade spectrum,’ Rihanna said on her website.

‘There’s this middle ground that’s covered really, really well. But then if you’re very pale or if you’re very dark, there aren’t a lot of options. 

‘And so, I wanted to make sure that women of all skin tones were covered so they could be included in what I created.’

Finally there was more choice for every skin tone on the market and at a reasonable price point of $50

Finally there was more choice for every skin tone on the market and at a reasonable price point of $50

It’s described as being of medium coverage but buildable if you’re looking for a long-wearing cover up. 

Pros: Good amount of coverage for those with pigmentation or redness, positive price point, perfect for oilier skin types.

Cons: Pump doesn’t function so well, drags on drier skins and doesn’t contain SPF.

Feedback: ‘I purchased my pro filter 420 which is a neutral color. I love it. It looks so natural. It doesn’t cake up. It goes on smooth. It makes me look flawless. The price is also reasonable. You’re not hurting your pocket at all. I’m very well satisfied,’ a customer wrote online.

2. Clinique Even Better Glow Light Reflecting Makeup Broad Spectrum SPF 15 

They’ve been a favourite in the skincare market for decades, but Clinique’s foundation is causing a stir online for all the right reasons.

The $55 bottle is a little more expensive than Fenty but with added SPF, illuminating pigments and vitamin C is still being heralded well worth the money spent.

It’s a sheer to moderate coverage which is supposed to moisturise the skin as it glides on.

‘This product is free of formaldehyde, formaldehyde resin, Toluene, DBP (dibutyl phthalate), and camphor,’ the website read.

They've been a favourite in the skincare market for decades, but Clinique's foundation is causing a stir online for all the right reasons

They’ve been a favourite in the skincare market for decades, but Clinique’s foundation is causing a stir online for all the right reasons

The $55 bottle is a little more expensive than Fenty but with added SPF, illuminating pigments and vitamin C is still being heralded well worth the money spent

The $55 bottle is a little more expensive than Fenty but with added SPF, illuminating pigments and vitamin C is still being heralded well worth the money spent

‘It is dermatologist developed, water-, sweat-, and humidity-resistant, allergy tested, and fragrance-free. It is good for all skin types – normal, oily, combination, and dry -and safe for sensitive skin 

Pros: A glowy and dewy finish, has SPF, buildable coverage but light to the touch.

Cons: Some people complained it broke them out with pimples, expensive for the amount in a bottle.

Feedback: ‘This is an easy, no brainer foundation I can wear everyday. It gives a solid medium coverage when applied with fingers which is great for the morning rush. It also lasts on my pretty well and doesn’t easily transfer off (I don’t prime, just serum and SPF),’ a customer said. 

3. Make Up For Ever Ultra HD Invisible Cover Foundation 

On the steeper end of the price spectrum at $67 is Make Up For Ever’s foundation.

While some makeup artists said they tried to find a dupe for the liquid product, they’d yet to find one that was comparable in coverage and shade selection.

The brand has a cult-like following online because it’s supposed to be invisible, even under the gaze of a powerful 4k photo spectrum.

On the steeper end of the price spectrum at $67 is Make Up For Ever's foundation

On the steeper end of the price spectrum at $67 is Make Up For Ever’s foundation

While some makeup artists said they tried to find a dupe for the liquid product, they'd yet to find one that was comparable in coverage and shade selection

While some makeup artists said they tried to find a dupe for the liquid product, they’d yet to find one that was comparable in coverage and shade selection

Pros: Works well in flash photography, light weight, feels like a second skin.

Cons: Expensive, not very easy to apply with your fingers.

Feedback: ‘I love this foundation! It is the first foundation that I have found that does not oxidise on my skin. It stays on all night/day and stays the same colour! You can control the coverage very easily. I prefer a lighter coverage and I love that it does not look heavy when I wear it. It blends seamlessly and makes your skin look amazing every time,’ an excited customer said.

4. Sephora Collection 10 HR Wear Perfection Foundation 

Sephora’s own brand of foundation made it to the list at an incredibly low $29 per bottle.

It contains hyaluronic acid for a smoothing effect, along with vitamin E for added protection against free radicals, resulting in a more youthful appearance. 

It claims to colour correct your skin tone and last 10 hours no matter the weather.

Sephora has released a list of their top five selling foundations to make choosing your next bottle a cinch

Sephora has released a list of their top five selling foundations to make choosing your next bottle a cinch

It contains hyaluronic acid for a smoothing effect, along with vitamin E for added protection against free radicals, resulting in a more youthful appearance

It contains hyaluronic acid for a smoothing effect, along with vitamin E for added protection against free radicals, resulting in a more youthful appearance

Pros: Light finish, excellent price point, contains natural minerals to hydrate the skin.

Cons: Only 14 shades, makes oily skin look oilier, can appear patchy without a primer.

Feedback: ‘I loved this product since it does not have strong smell and it is very natural to my face. You can also use this to create a more full coverage by blending more of the product,’ one person said.

5. Becca Ever-Matte Shine Proof Foundation

You’ll be spending a small fortune for this $70 ‘lifesaver’ but according to the reviews online, every ounce of product is worth it.

It has the ability to keep shine and grease under control all day with a microfine powder, all while providing a medium coverage.

‘Created for combination to oily skin, this foundation minimizes the appearance of pores and fine lines, and creates a lasting soft-focus effect,’ the website read.

You'll be spending a small fortune for this $70 'lifesaver' but according to the reviews online, every ounce of product is worth it

You’ll be spending a small fortune for this $70 ‘lifesaver’ but according to the reviews online, every ounce of product is worth it

It has the ability to keep shine and grease under control all day with a microfine powder, all while providing a medium coverage

It has the ability to keep shine and grease under control all day with a microfine powder, all while providing a medium coverage

Pros: Reduces shine, contains natural microfine powders, great for oily skin.

Cons: Very expensive, no SPF, dries quickly.

Feedback: ‘I have combination skin so this is good for my oily T zone. No need to worry about a shiny T zone for hours but you really have to apply it on your face and blend quickly because it dries up quickly,’ one customer said. 



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