Sephora to give away FREE makeup worth up to $550 at the opening of their new store – but you’ll have to be quick
- Sydney’s newest Sephora store is offering a range of freebies on opening day
- The latest location in the Parramatta suburb is slated to launch September 27th
- Invitees to the opening night will receive a lip kit worth a whopping $550
Cult beauty chain Sephora is set to launch its ninth New South Wales store later this month.
The latest addition in Sydney’s Parramatta Westfield centre will open its doors on Thursday, September 27th with a celebratory pre-launch party.
The first 100 guests will receive a coveted Sephora Collection Lip Vault worth a staggering $550 as well as a range of other freebies.
The first 100 guests will receive a Sephora Collection Lip Vault worth a staggering $550
The event will include a DJ and live band, a host of beauty samples and tasty treats as well as Sephora’s free coffee cart.
And even if you don’t come in time for a sought-after Lip Vault, the next 400 customers in line are set to receive a bespoke Sephora Collection Concert Kit valued at $106.
The brand are also flying in an international celebrity who they claim is ‘one of the biggest names in beauty’ for added draw.
400 customers are set to receive a bespoke Sephora Collection Concert Kit valued at $106
General Manager of Sephora Australia Libby Amelia said the brand ‘always aims to open with a bang’ and the Parramatta launch will be no exception.
‘We’re excited to give back to our clients who have supported us over the years.
‘The pre-opening part, door gifts and the energy and excitement from our team will all be next level,’ she said.
‘We’re excited to give back to our clients who have supported us over the years’
Sephora’s first Australian store opened on Sydney’s Pitt Street in December 2014 with much pomp and ceremony.
A confetti canon signalled the official opening of the flagship shop with store director Danielle Hill telling Daily Mail Australia she had ‘never seen such a huge turn-out’.
The arrival of Sephora in Oceania was welcomed by beauty enthusiasts around the country who had previously been forced to make pilgrimage to Europe and the US to shop at the renowned brand.
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