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Sergey Tokarev: How Reface reached the tops of Google Play and App Store charts in US with 20M downloads

Sergey Tokarev, an investor of RefaceAI, shared his opinion about the success of Reface, a face replacement app that works on videos and GIFs. The original name of the app was Doublicat. In the past, the company released the Reflect app that replaced faces on photos. Reflect also got a huge success on GooglePlay and AppStore across the world.

Sergey Tokarev, an investor of RefaceAI, shared his opinion about the success of Reface, a face replacement app that works on videos and GIFs. The original name of the app was Doublicat. In the past, the company released the Reflect app that replaced faces on photos. Reflect also got a huge success on Google Play and App Store across the world.

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The Journey of Reface

The Reface app was released by RefaceAI on January 13, 2020. In the first three months of its release, the app was downloaded by at least 1 million users. In the first six months, the app reached a milestone of 5 million downloads. Now, the app has crossed the figure of 20 million downloads by the end of August. In Thailand, the Philippines, and Ukraine, the app became highly popular. It conquered the European and the US market after getting a huge success in these countries. It reached the tops of the US App Store charts in recent times. It left YouTube, Instagram, Zoom, and Facebook behind in the US in terms of popularity.

The Success Secret of Reface

According to Sergey Tokarev, the reason behind the popularity of Reface is its uniqueness and realistic results. “While all of Reface’s competitors keep on using CGI, Reface Al followed a different path,” noted Sergey Tokarev, an IT businessman. The Ukrainian IT company took three years to develop its technology based on artificial intelligence. He said about the results of the app, “The result has exceeded all our expectations. It takes only a short time to process an image, and you get the final picture as realistic as possible.” The users can replace the faces on their own photos and videos. The app is also providing a handy content database to allow users to get entertaining results. They can replace their faces with the face of Donald Trump, Michael Jackson, Jennifer Lopez, and many more.

The Role of Elon Musk in the Success of RefaceAI

Elon Musk, the founder of Tesla and SpaceX, was attracted by the Reflect app last year. He shared the results of the app on his Twitter account. It initiated a chain reaction on social media and made the application highly popular in a quick time. “These photos were published by thousands of media around the world, and the app instantly gained popularity among users,” noted Sergey Tokarev. Reface is the larger stage for the company as it is going to open the gate for it to enter the photo and video development industry.

Users’ data Security

The security of the users’ data is one of the most important priorities of the company. The photos of the users are not stored by the app. They are sent to Google Cloud for processing. After staying there, the photos are permanently deleted within the next 24 hours. The photos and videos can only be stored in the phones of the users. Tokarev told the media that the company was working on the development of software to detect fake videos and photos generated by using the face replacement technologies on the internet.

The developers and the investors of RefaceAI aim to embed the face replacement technology in the field of making films, gaming, blogging, and interactive entertainment. The app itself is another source of monetization for the Reface AI developers and investors. At the moment, Tokarev seemed confident for a better future of the company and its products. The unique technology developed by RefaceAI is playing a decisive role in its success on Google Play and App Store.


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