Target selling $30 jeans owned by one in eight women

‘They feel expensive’: The ‘impossibly flattering’ $30 jeans EVERY woman needs in her wardrobe this winter

  • A pair of jeans by Australian department store Target is becoming a must-have 
  • The jeans not only cost $30 but they also come in a range of on-trend colours 
  • The Sophie jean is so popular, it’s been revealed one in eight women own a pair 

A pair of jeans by Australian department store Target is on track to becoming a cult classic as it’s revealed one in eight women own a pair. 

The Sophie jean, a straight-legged denim number featuring a mid-rise waist, currently retails at the Australian chain for $30 a pair.

The jeans come in a range of colours from a classic blue through to an inky black, a variety of hem lengths and finishes and are offered in sizes ranging from 6- 18. 

 The Sophie jeans (pictured) are fast becoming a staple among those with an eye for budget-priced fashion

Those with an eye to fashion have been seen sporting a three-quarter length version featuring a distressed finish.

The item works incredibly well dressed up with heels and paired with an oversized flowing top.

Shoppers will also be pleased to know the Sophie, described as ‘great fitting jeans without the price tag’, are also excellent everyday jeans, especially those in a classic indigo finish. 

The Sophie jeans comes in a range of colours and finishes including an inky black wash

Those who love a classic every day jean can't go wrong with a pair in indigo denim

The Sophie jeans comes in a range of colours and finishes including an inky black wash (pictured left) or there is a version in a classic indigo (pictured right)

Target has also released the jean in a curve style as well as creating a version with a distressed hem for younger jeans wearers. 

This item, priced at $16, comes in sizes ranging from 7 through to 16.

Those who’ve purchased the jeans and left reviews on Target’s website have called the jeans ‘awesome’ and said the fit is ‘amazing’.

The Sophie jean is also available for younger shoppers and is priced at $16

Target has also released the jean in a curve style - the Belle Curve Sophie

Target has catered to everyone wanting the jeans including younger shoppers (pictured left) and those with a curvier physique (pictured right  

Those who've bought the jeans and left reviews on Target's site have described the jeans as 'feeling like expensive jeans, without the price tag'

Those who’ve bought the jeans and left reviews on Target’s site have described the jeans as ‘feeling like expensive jeans, without the price tag’

‘Great jean at the correct price! True to size and awesome fit they feel like really expensive jeans without the price tag!’ Wrote one.

‘The most comfortable jeans I’ve ever worn,’ said another.

‘Stretchy enough to move with you no matter what you’re doing throughout the day yet still hold you in where it counts. 

‘Flattering for curvier shapes and mum tums. Ankle length is perfect for shorter girls too!’



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