The first music video for Taylor Swift’s song Delicate had already caused an online stir after being accused of plagiarism.
And the do-over music video for the Reputation track caused its own firestorm of controversy on Friday, when it apparently missed its midnight release by nearly an hour.
‘I DEMAND THE DELICATE VIDEO NOW WHERE IS IT??’ raged one fan on Twitter.
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Where is it? The do-over music video for the Reputation track caused its own firestorm of controversy on Friday, when it apparently missed its midnight release by nearly an hour
The video, which 28-year-old Swift had assured fans would be dropping at midnight Eastern Standard Time on Spotify, failed to materialize.
And fans were outraged, with one writing: ‘hey if you wouldn’t mind dropping the delicate video it would be GREAT i have to be up at 5:30 so ya know…’
Another fan counseled calm, telling fellow fans ‘Everyone stay relaxed, Taylor always delivers.’
It was almost 1am by the time most fans finally located the video, that showed the Ready For It hitmaker dancing around the woods in a single take.
Are we out of the woods yet? The video, which 28-year-old Swift had assured fans would be dropping at midnight Eastern Standard Time on Spotify, failed to materialize
Be cool guys: One fan counseled calm, telling fellow fans ‘Everyone stay relaxed, Taylor always delivers.’
Long time no video: It was almost 1am by the time most fans finally located the video, that showed the Ready For It hitmaker dancing around the woods in a single take
Past their bedtime: Fans were outraged, with one writing: ‘hey if you wouldn’t mind dropping the delicate video it would be GREAT i have to be up at 5:30 so ya know…’
Swift released the new video after she was accused of copying Kenzo’s ad.
She took to social media on Thursday to let her 107 million followers know that she’s about to issue a new clip for the track, which is from her hit Reputation album.
The Grammy winner captioned the post: ‘New video for #Delicate at midnight EST tonight. Only on @spotify.’
Let’s try this again: Taylor Swift posted a 10-second video on Instagram on Thursday revealing that she is about to release a SECOND music video for her track Delicate
Hours away! Taylor teased a still from her new video that will only be available on Spotify come midnight on Friday
Controversy: Taylor released the first music video for Delicate in March. She was accused of ripping off Spike Jonze’s 2016 Kenzo commercial starring The Leftovers actress Margaret Qualley (right)
She told her fans: ‘Hey guys, I’m at rehearsals for the Reputation stadium tour and I just wanted to let you know that there’s a brand new video for Delicate coming out, only on Spotify tonight. So check it out.’ And she ended with a kiss.
Taylor debuted the first Delicate video at the iHeartRadio Music Awards while accepting the Female Artist Of The Year gong in early March.
Fans were quick to accuse the star of ripping off Spike Jonze’s work.
Look familiar? The first video sees Taylor dancing around a hotel lobby with many tweeters comparing the choreography and look of the video to the Kenzo fragrance commercial
Bounding about: in the Kenzo ad, Margaret dances energetically the Dorothy Chandler Pavilion in Los Angeles while pulling extravagant facial expressions
The video sees the pop superstar dancing around a hotel lobby while dressed in an elegant blue gown, with many tweeters comparing the choreography and look of the video to the Kenzo fragrance commercial directed by Jonze.
Jonze’s 2016 commercial stars The Leftovers actress Margaret Qualley.
Margaret in the ad, like Taylor in the music video, dances energetically in a dress around an elaborate building – in the former’s case, the Dorothy Chandler Pavilion in Los Angeles – while pulling extravagant facial expressions.
‘We see you’: When iHeartRadio tweeted a GIF of Taylor’s video, writing: ‘We see you @taylorswift13 with those moves! #Delicate #iHeartAwards2018,’ a Twitter user had none of it
‘It’s almost beat-for-beat, just with worse dancing’: Another wrote: ‘Anybody else notice that the @taylorswift13 “Delicate” music video ripped off Spike Jonze’s Kenzo video?’
When iHeartRadio tweeted a GIF of Taylor’s video, writing: ‘We see you @taylorswift13 with those moves! #Delicate #iHeartAwards2018,’ a Twitter user replied: ‘We see you with a copy of #MargaretQualley dancing in #SpikeJonze @kenzo commercial’.
Another wrote: ‘Anybody else notice that the @taylorswift13 “Delicate” music video ripped off Spike Jonze’s Kenzo video? It’s almost beat-for-beat, just with worse dancing.’
Noticeable: Vanity Fair Spain writer Emilio Doménech tweeted in Spanish, per Google Translate, that Taylor’s video was ‘a f***in copy of that of Spike Jonze for KENZO’
Vanity Fair Spain writer Emilio Doménech tweeted in Spanish, per Google Translate: ‘I’m writing about the Taylor Swift video clip and I just thought … f***, if it’s a f***ing copy of that of Spike Jonze for KENZO.’
As Billboard pointed out – while also comparing her dance moves to those of Maddie Ziegler – the music video is reminiscent of that for Britney Spears’ 2000 song Lucky, which follows a celebrity chafing under public scrutiny.
Taylor didn’t publicly comment on the controversy.
Spot the difference: Many tweeters posted side by side comparisons of the two videos