Former The Bachelor star turned celebrity personal trainer Sam Wood has hit back claims that he and his staff copied a recipe from a fellow fitness fanatic.
The Sunday Telegraph obtained emails from his fitness company ’28 By Sam Wood’, which revealed it has published similar recipes to those created by Instagram fitness stars Steph Claire Smith and Laura Henshaw for their Keep It Cleaner program.
In leaked emails, one of Sam Wood’s staff members allegedly described how she ‘went in and downloaded all their good recipes’.
Instagram fitness stars Steph Claire Smith and Laura Henshaw are the minds behind the Keep It Cleaner program
Sam Wood created fitness company 28 By Sam Wood after starring and finding love on the 2015 Australian season of The Bachelor
A shocked Ms Smith said she felt betrayed by Wood, someone she considered a close friend.
‘We didn’t want to believe it but after seeing the imagery and method and recipes themselves, it’s blatantly obvious,’ she told the Sunday Telegraph.
‘We have never been on his website to look at his recipes.’
28 By Sam Wood costs $49 a month for subscribers.
It has 140,000 Instagram followers and 275,395 Facebook fans compared to Keep It Cleaner’s 165,000 Instagram followers and 12,220 Facebook fans.
Launched in 2016, Keep It Cleaner’s online program costs $19.50 a month for subscribers.
A shocked Ms Smith (pictured right) said she felt betrayed by Sam Wood, someone she calls a friend after finding out his company has been copying her recipes
Can you spot the difference between the two recipes? Sam Wood’s nut cup recipe is right while KIC’s is left
Instagram stars Steph Claire Smith and Laura Henshaw began their Keep It Cleaner program in 2016
One of the recipes on both sites is choc nut cups, which first appeared on Keep It Cleaner’s blog in 2016.
Wood said it was a recipe requested by many of his members.
‘Our almond butter nut cups are part of our overall program and were created by our nutritionist and chef,’ Mr Wood told the publication.
The star of the 2015 Australian season of The Bachelor admitted he and his staff seek ideas from other high profile fitness fanatics such as Michelle Bridges and British fitness star Joe Wicks.
‘It’s a competitive industry so naturally we watch our competition, as they watch us.’
28 By Sam Wood costs $49 a month for subscribers. It has 140,000 Instagram followers and 275,395 Facebook fans
Keep It Cleaner’s online program costs $19.50 a month for subscribers. It has 165,000 Instagram followers and 12,220 Facebook fans
Sam Wood also admitted he and his staff seek ideas from other high profile fitness fanatics such as Michelle Bridges and British fitness star Joe Wicks