Sephora is a treasure trove of make-up brands and products visited by tens of thousands of women in Australia.
And while the many of the store’s products have been cabinet staples for years, the most popular and regularly sold-out items might not be what you expect.
Former employees of the make up mecca have lifted the lid on why the palettes, lipsticks and primers are so popular – and what you can use if they are sold out.
Former employees of the make up mecca have lifted the lid on why the palettes, lipsticks and primers are so popular – and what you can use if they are sold out
Anastasia Beverly Hills Modern Renaissance Eye Shadow Palette
She’s known for her highly-pigmented colours and has become a staple for make-up artists the world over – particularly her brow products.
But Anastasia Beverly Hills has taken things one step further with her cult-status renaissance palette.
But Anastasia Beverly Hills has taken things one step further with her cult-status renaissance palette (pictured)
If you can’t get the $75 item in store the Tarte Tartelette In Bloom Clay Eyeshadow Palette for $69 has similar colours and consistency
‘Shen she launched a permanent palette, everyone went nuts. Plus the formula is smooth and easy to blend. The price point is reasonable for a high-end palette, and the colour combinations are great for different skin tones,’ an employee told Byrdie.
If you can’t get the $75 item in store the Tarte Tartelette In Bloom Clay Eyeshadow Palette for $69 has similar colours and consistency.
Kat Von D Everlasting Liquid Lipstick
Kat’s products are known for their staying power and her liquid lipsticks are no exception.
And while you can amp up the drama with some of her deeper brown, purple and red shades, it’s the basic nudes that are always flying off the shelves.
‘There is so much hype around Kat Von D’s liquid lipsticks (especially in shades like Lolita, Lolita 2, and Vampira),’ said another former employee.
And while you can amp up the drama with some of her deeper brown, purple and red shades, it’s the basic nudes that are always flying off the shelves
If you can’t see it when you walk in, why not reach for the Huda Beauty Liquid Matte Lipstick for $35
‘Lolita is always sold out because it’s that perfect wearable nude that anyone and everyone will love – it’s universal.’
If you can’t see it when you walk in, why not reach for the Huda Beauty Liquid Matte Lipstick for $35. It’s slightly more expensive than the $30 Kat Von D version, but an almost identical copy.
Make Up For Ever Smoothing Primer
An interesting addition to the list is this $58 primer – which make-up lovers might ordinarily not pay close attention to.
But its ability to be layered and personalised to suit any skin type make it almost a necessary tool every time you apply foundation.
An interesting addition to the list is this $58 primer – which make up lovers might ordinarily not pay close attention to
While it is on the more expensive side of things, a little product goes a long way – hence it’s repurchasing power amongst customers
While it is on the more expensive side of things, a little product goes a long way – hence it’s repurchasing power among customers.
‘It’s especially helpful for combination skin, and clients find that really helpful; they love it,’ an employee said.
If you can’t get your hands on it try the Marc Jacobs Undercover Perfecting Coconut Primer for $63.
If you’re not willing to take the plunge and would like to try the products first, you can actually get some samples.