This $68 foundation is one of the most reviewed in the WORLD – thanks to its hydrating formula and ‘silky-matte’ finish
- The Woke Up Like This foundation by Il Makiage has more than 350,000 reviews
- The $68 buy is described by the brand as ‘weightless’ with a ‘silky-matte’ finish
- The innovative formula is made with hydrating vitamin E and hyaluronic acid
- It’s available in 50 shades with neutral, pink or yellow undertones
A makeup brand has quickly become the most reviewed beauty brand in the world after releasing a $68 foundation that has received more than 350,000 reviews online.
Il Makiage’s Woke Up Like This flawless base foundation is described by the brand as ‘weightless’ with a ‘silky-matte’ finish.
The cult-favourite foundation is saturated with hydrating vitamin E and hyaluronic acid to even the skin and instantly minimise the appearance of pores while also providing a streak-free application.
The advanced, innovative formula is also buildable to provide medium-to-high coverage for nights out.
In addition to the US, UK, Germany and Canada, the brand launched in Australia in June 2021.
Il Makiage’s $68 Woke Up Like This flawless base foundation is described by the brand as ‘weightless’ with a ‘silky-matte’ finish
The cult-favourite foundation is saturated with hydrating vitamin E and hyaluronic acid to even the skin and instantly minimise the appearance of pores while also providing a streak-free application
The product has received an average star rating of 4.5 out of five with customers describing the foundation as ‘the best they’ve ever purchased’.
‘Finally after years of buying wrong and expensive, never-to-be-worn again foundation I’ve finally found my match! The coverage is amazing and the colour blends perfect with my natural skin colour and evens it out to make it look flawless,’ one customer wrote online.
‘Best decision I ever made ordering this. I have acne and it covers nicely and makes me look like I have flawless skin. I feel so beautiful and so confident! No more greasy face, just a healthy beautiful glow,’ another wrote.
Another added: ‘I have been looking for a foundation that covers all my flaws and doesn’t cake onto my wrinkles. I found it! This is the best makeup and I am hooked!’
The product has received an average star rating of 4.5 out of five with customers describing the foundation as ‘the best they’ve ever purchased’
The foundation is available in 50 shades for most skin tones with neutral, yellow or pink undertones.
According to the reviews, the high-performance and hydrating formula means customers with young or mature skin can wear the foundation comfortably.
New customers may also wish to make use of the detailed 90-second Power Match Quiz to help determine if another foundation is better suited.
The questionnaire asks for details about your skin type, shade, coverage and what type of finish you’re after.