Hordes of Boxing Day bargain hunters flocked to Australia’s top retailers before sunrise for this year’s post-Christmas sales.
The Australian Retailers Association and Ray Morgan have predicted Australians to spend big during this year’s post-Christmas sales, forecasting a 2.9 per cent rise on last year.
National Retail Association chief executive Dominique Lamb saying shoppers were expected to spend $2.36 billion on Boxing Day, up three per cent on the 2016 figure of $2.28 billion.
Hordes of Boxing Day bargain hunters flocked to Australia’s top retailers before sunrise for this year’s post-Christmas sales
Hundreds of people are pictured waiting outside David Jones in Sydney on Tuesday morning
The Australian Retailers Association and Ray Morgan have predicted Australians to spend big during this year’s post-Christmas sales, forecasting a 2.9 per cent rise on last year
Anna Heinrich and David Jones CEO David Thomas rang the bell at the David Jones Elizabeth Street store to open the Boxing Day sales
‘This is a much-needed revenue for retailers,’ she said in Brisbane on Sunday.
‘We know that they spend the whole year planning this sale, it’s absolutely the pinnacle of their retail calendar and they’re very excited to greet their customers early on Tuesday morning.’
Shoppers in NSW and Victoria are expected to spend $771m and $740m respectively on December 26, well above third-placed Queensland with its estimated $397m.
ARA’s executive director Russell Zimmerman says the online sector will be a driving force behind this, as well as food and hospitality spending.
‘Many food retailers will be discounting their fresh produce post-Christmas for families spending time at home during the holidays,’ he said.
Myer and David Jones opened their doors at 5am at their major CBD stores in Melbourne and Sydney on Tuesday to kick off their stocktake sales periods.
Anna Heinrich and David Jones CEO David Thomas rang the bell at the David Jones Elizabeth Street store to open the Boxing Day sales.
Myer and David Jones opened their doors at 5am at their major CBD stores in Melbourne and Sydney on Tuesday to kick off their stocktake sales periods
Shoppers are seen in the Myer department store
A shopper carries large shopping bags in the Myer department store
Myer expects more than 1.6 million customers around Australia on the first day of the sales, and make more than 600,000 individual transactions
Myer expects more than 1.6 million customers around Australia on the first day of the sales, and make more than 600,000 individual transactions.
David Jones also expects more than a million customers to pass through their stores and says a further one million are likely to browse through the sales online.
JB Hifi is also preparing for customers to swarm their stores to take advantage of discounts on cameras, laptops, TVs, phones and other electronics.
David Jones also expects more than a million customers to pass through their stores and says a further one million are likely to browse through the sales online
JB Hifi is also preparing for customers to swarm their stores to take advantage of discounts on cameras, laptops, TVs, phones and other electronics