A group of bikini-clad vegan protesters covered themselves in fake blood before lying to the ground pretending to be packaged meat in a bizarre protest.
The women drew large crowds in Trafalgar Square, London, during the demonstration which was organised by Direct Action Everywhere.
It was part of a protest against so-called ‘speciesism’ – which the group says is ‘an ideology that considers the lives and interests of animals as not worthy of respect simply because they belong to another species’.
The women drew large crowds in Trafalgar Square, London, during the demonstration
It was organised by Direct Action Everywhere as a protest against so-called ‘speciesism’
The protest featured activists laying on a large tray covered in plastic and fake blood replicating a ‘meat tray’.
Other protesters held signs urging passersby to go vegan – with another saying that meat is ‘violence, not food’.
The women laying on the ground also wore labels branded ‘human meat’ reading: ‘Weight: Never ask a lady.’
One member of the group, who did not give their name, said: ‘We as vegans want to show other people there’s a compassionate way to live and how to treat animals.
‘We want to stop this animal cruelty, we want to stop the meat trade, the fur trade, the leather trade, and we want to show people there’s a way of living without animal products.
The women laying on the ground wore labels branded ‘human meat’ reading: ‘Weight: Never ask a lady’
The protest featured activists laying on a large tray covered in plastic and fake blood replicating a ‘meat tray’
One member of the group, who did not give their name, said: ‘We as vegans want to show other people there’s a compassionate way to live and how to treat animals’
‘If people look at it from a health perspective, if they want to improve their health they can do a vegan lifestyle.
‘If people care about or love animals and they don’t want to cause any harm to them, they’ll also do a vegan lifestyle.
‘And some people might do it for the environment when they realise meat eating and animal agriculture is the number one cause of pollution in the world.’