News, Culture & Society

Whittaker’s launches an exciting new peanut butter and jelly chocolate block

Whittaker’s launches a new peanut butter and jelly block – and the $6 treat can be made into a ‘sandwich’ for the ultimate cheat day snack

  • New Zealand confectionery brand Whittaker’s has launched a new product 
  • The peanut butter and jelly chocolate block in now available in Australia 
  • Half the chocolate pieces are filled with peanut butter and the other half jelly 
  • The flavours can be enjoyed separately or together to create a ‘sandwich’  
  • It can be purchased from Coles supermarkets for $6 for a limited time only


Whittaker’s new limited edition peanut butter and jelly chocolate block has officially launched in Australia.

The innovative 250g block offers chocolate lovers a unique experience as the flavours can be enjoyed separately or together to make a peanut butter and jelly ‘sandwich’.

The flavoursome treat is filled with the smooth, salty taste of Pic’s Peanut Butter on one end and sweet boysenberry jelly on the other, all covered in Whittaker’s 33 per cent cocoa milk chocolate.

The new product can be purchased from Coles supermarkets for $6. 

New Zealand’s Whittaker’s has launched a new limited edition peanut butter and jelly chocolate block in Australia (pictured) 

The innovative 250g block offers chocolate lovers a unique tasting experience

The two flavours can be enjoyed separately or together to make a peanut butter and jelly 'sandwich'

The innovative 250g block offers chocolate lovers a unique tasting experience as the flavours can be enjoyed separately or together to make a peanut butter and jelly ‘sandwich’ (right)

Whittaker’s co-Chief Operating Officer, Holly Whittaker said this is the first time the company has incorporated two flavoured into one chocolate block.

‘Whittaker’s Chocolate Lovers can enjoy the delicious taste of either the peanut butter or boysenberry jelly filled pieces, or stack them together to make their own peanut butter and jelly “sandwich”,’ she said.

‘With different flavours at each end of the block, there’s a fun element of discovery for those who like both of the flavours or the combination of them together, or for sharing between people who have different flavour preferences.’

Like all Whittaker’s chocolate, the Peanut Butter & Jelly Block is made from ‘beans-to-bar’ at Whittaker’s one factory in Porirua, New Zealand.

The company also prides itself in sourcing key ingredients for the fillings made locally.

The flavoursome treat is filled with the smooth, salty taste of Pic's Peanut Butter on one end and sweet boysenberry jelly on the other, all covered in Whittaker's 33 per cent cocoa milk chocolate

The new product can be purchased from Coles supermarkets for $6

The flavoursome treat is filled with the smooth, salty taste of Pic’s Peanut Butter on one end and sweet boysenberry jelly on the other, all covered in Whittaker’s 33 per cent cocoa milk chocolate

After launching in New Zealand earlier this year, foodies praised the product and hope it stays on shelves permanently.

Food blogger Tabitha, who runs the Instagram page ‘Fat Lab’, couldn’t get enough of the classic flavour combination and shared an Instagram video with her 9K followers.

As the chocolate is a limited edition product, customers should visit their local supermarket to get their hands on the popular buy before stock sells out.



Read more at DailyMail.co.uk