The 2017 Deni Ute Muster has kicked off on the edge of the outback, with almost 20,000 people flocking to take part in the rural-themed festivities.
Deniliquin in country New South Wales is the undisputed Ute Capital of the World and has been hosting the festival since 1999, when the region was struck by a crippling drought.
The town is surrounded by some of the largest, flattest, natural, open plains on earth – an ideal home for ute culture.
Revellers (pictured) gather at dawn on day one of the 2017 Deni Ute Muster on September 29, 2017 in Deniliquin, with one mooning for the cameras
Revellers (pictured) get an early start on the festivities at the annual Deniliquin Ute Muster, the largest ute muster in Australia
Deniliquin in country New South Wales is the undisputed Ute Capital of the World and has been hosting the festival since 1999, when the region was struck by a crippling drought (pictured is a reveller at dawn on Friday)
The iconic festival includes the Guinness World Record breaking Ute Muster and blue singlet count which attract locals and visitors from around Australia and the world alike.
Starting on Friday September 29, the two-day event features over 24 hours of live music, the Ute Show N Shine competition and the Bull Ride Spectacular rodeo event.
The all-Australian music line-up includes performances by Lee Kernaghan, Shannon Noll, The McClymonts, Beccy Cole, Sara Storer, Sunny Cowgirls, The Wolfe Brothers, and others.
The town is surrounded by some of the largest, flattest, natural, open plains on earth – an ideal home for ute culture (pictured is a ute with Australian flags attached at dawn on day one of the 2017 Deni Ute Muster)
Visitors can also view the NSW Whip Cracking Championships, woodchopping demonstrations, helicopter rides, the Brophy Bros Circus, camel rides, and watch the AFL Grand Final on the big screen.
Those wishing to participate can try the Deni D-Max Hay Bale Hustle, where teams of two can test their hay baling skills against the best from around the country and win 4X4 accessories.
Darcy Craig from Swan Hill attempts to whip a lit cigarette from his mate Sam Milner’s mouth early on Friday morning
The annual Deniliquin Ute Muster is the largest ute muster in Australia, attracting more than 18,000 people to the rural town
Revellers come together to celebrate all things Australian and the icon of the Ute in a weekend of music, competitions and camping (pictured is a man drinking at dawn on Friday)
Alix Emery from Wonthaggi showed off his warpaint at dawn on day one of the 2017 Deni Ute Muster, held every year since 1999
Harry and his ute flying Australian flags on day one of the 2017 Deni Ute Muster on September 29, 2017 in Deniliquin, Australia
Revellers gather at dawn on day one of the 2017 Deni Ute Muster, driving utes plastered with cheeky stickers and slogans
Is he preparing for the whip cracking competition? A man cracks a whip at dawn on day one of the 2017 Deni Ute Muster
Revellers settle in for two days of drinking and debauchery at the Deni Ute Muster, held on September 29 and 30 this year
A couple surrounded by tents housing visitors discuss the previous nights events at dawn on day one of the 2017 Deni Ute Muster
For visitors in the mood for something a little more unusual, there are thoroughbred pig races, bubble soccer, a balloon trainer and reptile awareness displays.
The Family Centre will be running free children’s activities with face painting, wood work, bubble blowing, stilt walking all available with tea and coffee for the mums.
Beer in one hand, whip in the other, a man woke up early on Friday to practise his whip cracking skills at the Deni Ute Muster
Revellers were up at the crack of dawn on Friday to kick off the festivities at the Deni Ute Muster, losing their shirts before sunrise
A man showed off a tattoo inked across his belly to the cameras at dawn on Friday next to a flannelette shirt wearing friend
Revellers hit the booze at dawn on day one of the Deni Ute Muster, with one man drinking from two cans simultaneously
A man revs the engine on his ute at dawn on day one of the 2017 Deni Ute Muster on September 29, 2017 in Deniliquin
Whip cracking was the preferred way to spend Friday morning for many early birds at the Deni Ute Muster on its first day
The annual Deniliquin Ute Muster is the largest ute muster in Australia, attracting more than 18,000 people to the rural town of Deniliquin together to celebrate all things Australian and the icon of the Ute in a weekend of music, competitions and camping