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Woolworths worker shares the supermarket’s biggest secrets about its mud cake

Woolworths worker reveals the supermarket’s biggest secrets about its mud cake – and you’ll be amazed at how many they sell each year

  • Liam Kirley, who runs the Woolworths TikTok page, shared five secrets on Friday
  • Supermarket’s famous mud cakes have been enjoyed by Australians for 20 years
  • The supermarket previously sold four limited edition flavours of the mud cakes
  • Woolworths sells 1920 tonnes of the popular mud cakes each year across nation 
  • Mr Kirley noted the item’s popularity soars during Mother’s Day and Father’s Day 


A Woolworths worker has revealed the supermarket’s biggest secrets about its mud cakes and the astonishing figure of how many are sold each year.

Liam Kirley, who runs the Woolworths TikTok account, posted a video about the store’s popular item on Friday.

Mr Kirley revealed that Australians had enjoyed 20 years of Woolworths’ mud cakes, with the product released in 2001.

The famous mud cakes, which cost $4.50, are available in chocolate, white chocolate, and caramel.

Limited edition flavours of the item have been sold in the past, which included caramelised white chocolate, cookies and cream, chocolate orange and mint chocolate.

Woolworths worker Liam Kirley shared that the mud cakes were released in 2001 and are available in chocolate, white chocolate, and caramel 

Mr Kirley also revealed the extraordinary amount of mud cakes Woolworths sells each year across the nation.

‘We sell about 1920 tonnes of mud cakes each year – which is about three Airbus A380s.’

Limited edition flavours of the item have been sold in the past, which included caramelised white chocolate, cookies and cream, chocolate orange and mint chocolate

Limited edition flavours of the item have been sold in the past, which included caramelised white chocolate, cookies and cream, chocolate orange and mint chocolate

The video concluded with Mr Kirley noting that the item’s popularity soars during special occasions such as Mother’s Day and Father’s Day.

‘Final fact – on Mother’s Day and Father’s Day, we sell three times more mud cakes than usual.’

Mr Kirley also revealed that Woolworths sells 1920 tonnes of mud cakes each year and on Mother's Day and Father's Day, the supermarket sells three times more mud cakes than usual

Mr Kirley also revealed that Woolworths sells 1920 tonnes of mud cakes each year and on Mother’s Day and Father’s Day, the supermarket sells three times more mud cakes than usual

The video has already been viewed over 400,000 times on TikTok in under 24 hours.

Many users of the social media website confessed their love for the Woolworths mud cakes and even created their own facts.

One user wrote: ‘Fact 6: It’s the best thing to ever exist.’

‘Fact number 6: They’re the best cakes for Aussie birthdays,’ wrote another.

While a third said: ‘These are the best things to walk this earth.’

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Read more at DailyMail.co.uk