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Zara leaves shoppers perplexed over bizarre model poses

Zara leaves shoppers perplexed due to models’ bizarre poses – including one woman submerged in water and another standing on a STOVE

  • Zara has left British shoppers puzzled over its questionable campaign shots
  • In one snap, shared widely on social media, a model crouched on top of an oven 
  • Another bizarre photograph captured a woman slouched forward on a couch

Zara has baffled customers with its questionable campaign shots – including one which features a model submerged in water and another standing on a stove.

British shoppers have taken to Twitter to complain about the Spanish clothing giant’s bizarre model snaps, which showcase the High Street store’s Spring-Summer 2020 garments.

In one shot, shared widely on social media, a model can be seen donning a black dress with strappy green kitten heels while crouching on top of an oven – and ducking her head so as not to hit the extractor fan.

Posting a screenshot of the fashion retailer’s website, one Twitter user wrote: ‘What is Zara playing at, why is sis standing on the stove?’

Another image which intends to advertise a £15.99 pleated dress depicts a woman submerged in water - which covers the garment completely (pictured)

Zara has baffled customers with its questionable campaign shots, which sees one woman submerged in water (pictured right) and another standing on a stove (pictured left)

Another odd snap shows a woman kitted out in an orange trouser suit resting mid-air against some white bookshelves (pictured)

Another odd snap shows a woman kitted out in an orange trouser suit resting mid-air against some white bookshelves (pictured)

Another odd snap shows a woman kitted out in an orange trouser-suit while resting mid-air against some white bookshelves.

Sharing the image online, a customer penned: ‘Zara has the weirdest clothes website. Like why is sis moving like spider man.’

A third captured a model slouched forward on a couch in what appeared to be the Child’s Resting Pose yoga position.

Meanwhile, another image which intends to advertise a £15.99 pleated dress depicts a woman submerged in water – which covers the garment completely. 

Shoppers took to Twitter to complain about the Spanish clothing giant's bizarre model snaps, which showcase the High Street store's Spring-Summer 2020 garments (pictured)

Shoppers took to Twitter to complain about the Spanish clothing giant’s bizarre model snaps, which showcase the High Street store’s Spring-Summer 2020 garments (pictured)

A model in a light blue dress leans forward as she is photographed from the side

A woman sits with her legs in the air while showcasing a pair of jeans

A model in a light blue dress leans forward as she is photographed from the side, seen left, while a woman sits with her legs in the air while showcasing a pair of jeans, pictured right

Another image (above) captured a model slouched forward on a couch in what appeared to be the Child's Resting Pose yoga position

Another image (above) captured a model slouched forward on a couch in what appeared to be the Child’s Resting Pose yoga position

Eyebrows were raised at the questionable campaign imagery, with some customers complaining that the odd poses left them unable to see all aspects of the garments.

‘Why I believe shopping online at Zara should be an Olympic sport,’ one person wrote,’ while a second commented: ‘Zara’s models “modelling” clothes might just be the best thing ever.’

A third questioned: ‘Why is the Zara app so hard to navigate and on top of that you’ve got the models moving mad?’

‘Zara advertises their clothing on their models like they don’t want you to see it’ a fourth shopper wrote on Twitter. 

MailOnline contacted Zara for comment.

Reaction: Eyebrows were raised at the questionable campaign imagery, with some customers complaining that the odd poses left them unable to see all aspects of the garments

Reaction: Eyebrows were raised at the questionable campaign imagery, with some customers complaining that the odd poses left them unable to see all aspects of the garments

Read more at DailyMail.co.uk