If you’re looking for the perfect fragrance to buy your significant other, best friend or even yourself for Valentine’s Day, don’t think it has to be expensive.
Influenster, a product discovery and reviews platform, combed through over 250,000 fragrance reviews from its users to determine the buzziest scents in the United States.
Your wallet will be pleased to learn that many of the top titles can be found at mass retailers like Victoria’s Secret and Bath & Body Works.
And of course if you want to splurge, plenty of designer eau de parfums made the list, too.
Big on Bombshell: The Victoria’s Secret scent, seen here held by models Stella Maxwell (left) and Josephine Scriver (right) is one of the ‘most buzzed-about fragrances’ in the U.S.
The state of fragrance: Influenster, a product discovery and reviews platform, analyzed 250,000 reviews to find the most popular scent in each state in time for Valentine’s Day
With 15,000 reviews on Influenster, Victoria’s Secret’s classic Love Spell Fragrance Mist (currently on sale for $7) is the most talked-about scent. The site found that it’s especially popular in California, Alaska and North Carolina.
The fragrance named ‘the most buzzed-about’ in the most number of states was a tie between Victoria’s Secret Bombshell Fragrance Mist (Connecticut, Illinois, Iowa and Nebraska) and Bath & Body Works Pink Chiffon Eau de Toilette (South Carolina, Virginia, Kentucky and Tennessee).
Including Bombshell and Love Spell, various Victoria’s Secret scents claimed victory in 13 states.
The analysis found that ‘Midwesterners embrace affordable scents [like those from the lingerie retailer], more than the rest of the nation’.
Did your favorite make the cut? Prestige scents from brands like YSL, Chanel and Gucci and mass scents from Bath & Body Works, Taylor Swift and Clinique made the map
In the prestige category, DKNY’s Big Apple-inspired Be Delicious is a favorite in three states (Maine, Delaware and Wyoming), but surprisingly not in New York itself where Viktor & Rolf’s Flowerbomb reigns.
Also earning multiple spots on the map were Juicy Couture Viva La Juicy (Oklahoma, Missouri and Pennsylvania) and Yves Saint Laurent Black Opium (Montana and Massachusetts) and Mon Paris (Washington and Idaho).
The only celebrity fragrances to make the list were Taylor Swift Wonderstruck (Wisconsin) and Kat Von D Sinner (New Hampshire and Colorado).
Shop five buzzy fragrances to gift or treat yourself with this Valentine’s Day below: