It started, as many health trends do, with Lorna Jane Clarkson.
The wellness behemoth and designer behind the huge Lorna Jane activewear line shared a snap of her perfectly-organised, clearly-labelled fridge – and before you could say zucchini, hundreds more were popping up all over the place.
From the colour-coordianted to the carefully-segmented, there are countless iterations of the ‘fridgie’ – or fridge photo – on Instagram.
The latest social media wellness trend is the ‘fridgie’ – which sees wellness enthusiasts, health personalities and dietitians share snaps of their colourful fridges (pictured)
From the colour-coordianted to the carefully-segmented, there are countless iterations of the ‘fridgie’ – or fridge photo – on Instagram (pictured)
Some follow one hard-to-replicate colour scheme, such as this all-green creation (pictured)
Others feature countless pieces of fruit or vegetables – such as this example (pictured) – the trend takes its inspiration from the ‘shelfie’ – the beauty blogger trend for cabinets
Taking their inspiration from the ‘shelfie’ – the trend which saw beauty bloggers showcase photos of their immaculate, enviable beauty cabinet shelves – fridgies have the same core premise behind them.
They’re a well-being status symbol – a ‘look at how healthy my fridge is – no leftover pizza, tomato sauce or half-eaten chocolate bar to see here’.
Lorna Jane’s millionaire founder, Lorna Jane Clarkson, was among the first to test the world’s appetite for the ‘fridgie’ photo.
In late 2015, the 53-year-old entrepreneur threw open the doors to her fridge at home and set social media alight.
The fridge was stocked with containers that had name and date labels attached, including ingredients such as chickpeas, smoked salmon, rocket, quinoa, roasted eggplant and kale.
A number of juices were also on display, tabbed as ‘immune’, ‘energy’ and ‘beauty’.
The trend started with the activewear behemoth, Lorna Jane Clarkson, who showcased the inside of her perfectly-labelled fridge (pictured)
The fridge was stocked with containers that had name and date labels attached, including ingredients such as chickpeas, smoked salmon, quinoa, roasted eggplant and kale (pictured)
A number of juices were also on display, tabbed as ‘immune’, ‘energy’ and ‘beauty’ (pictured)
But the award-winning CEO wasn’t the only one with a freakishly neat fridge.
Since Lorna Jane shared a look inside her fridge, countless other health personalities have done so, too.
As recently as this week, Sydney-based dietitian and nutritionist, Rebecca Gawthorne, offered a look inside her fruit and veg-filled fridge.
‘A little sneak peek inside my fridge,’ Rebecca captioned her photo.
‘One of the most satisfying feelings is cleaning out my fridge and re-organising it! I can honestly say it makes healthy eating & cooking so much easier! And not to mention less food waste!’.
Rebecca also shared her tips for those wanting to try a ‘fridge makeover’ – which include taking everything out of the fridge, cleaning it, throwing any food that’s past its best and shopping focusing around fresh fruit, vegetables and healthy protein sources.
‘My favourites are tofu, salmon, edamame, soy milk and tuna,’ she said.
Then, she will re-stock her fridge, keep it orderly and group various fruits and vegetables together.
‘I like to group the same fruit and veg together and keep them visible,’ she said. ‘That way, I don’t forget what I’ve bought and I’m more likely to eat it.’
Adelaide-based pantry blogger, Iryna Federico, has shown off the inside of her fridge – which features herbs in vases as it apparently keeps them fresh (pictured)
‘I keep everything in clear, BPA free plastic or glass containers and organise produce accordingly,’ Iryna told FEMAIL of her fridge (pictured)
Iryna has all sorts of tricks to ensure she eats healthily – such as segmenting things off, and labelling containers with chalk (pictured)
Dietitian, Rebecca Gawthorne (left), and fellow dieititan, Leanne Ward (right), have also both showcased their supremely healthy ‘fridgies’
Elsewhere, Adelaide-based food blogger, Iryna Federico, is also a fan of a tidy and colourful fridge.
The 26-year-old’s super sleek refrigerator features all sorts of different containers:
‘I keep everything in clear, BPA free plastic or glass containers and organise produce accordingly,’ Iryna told FEMAIL.
‘Anything that I use regularly, I keep in OXO greensavers. These things are amazing; they keep your produce fresh for weeks and come with removable drainage baskets so you can come home from the grocery store, wash everything and put it away!’.
Iryna added that she bought most of her containers from Howard Storage World and Peter’s of Kensington – often waiting for the sales to snap them up.
‘I also like to pre-fill water into glass bottles and add some fruit in summer, to encourage drinking as much water as possible while we’re at home,’ she added.
‘If it’s already there and ready to go, it’s always so much easier to drink.’
Iryna will also put her herbs in a vase of water – because it makes them last longer and helps to keep them fresh.
For anyone looking to recreate the impeccable fridges of social media at home, under the hashtag, #fridgegoals , on Instagram, there are currently more than 15,000 photos
To try the trend for yourself, you’ll need to get rid of anything packaged or un-aesthetically pleasing, instead filling your fridge with kale, mangoes, broccolis and Tupperware containers
The first trend for showing off a shelf of something came with the beauty ‘shelfies’ trend, which saw beauty bloggers showcase their beauty cabinets
Others have shared photos of their perfectly-organised bookshelves (pictured)
For anyone looking to recreate the impeccable fridges of social media at home, under the hashtag, #fridgegoals, on Instagram, there are currently more than 15,000 photos and inspiration.
To try the trend for yourself, all you’ll need to do is get rid of anything packaged or un-aesthetically pleasing, instead filling your fridge with kale, mangoes, broccolis and artfully-created Tupperware containers of your meals.
Do you have a fridge fit for social media? Email FemailAU@mailonline.com