Woman in a fury over ‘crazy’ price difference between Kmart kids’ and women’s shoes

A Kmart customer has been left fuming after noticing a 25 per cent markup on a pair of white sneakers.

The simple size five sandshoes were tagged up for $20 in the women’s section, but cost $15 in the kids’ section despite being ‘exactly the same’.

The mum complained they were the same brand, ‘same everything’, just different prices depending on the section of the store they were found in.

‘This is insanity. Both size five – one is kids – one is adults,’ she complained.

‘Can’t get leopard print in kids but can get stars on both. Being my size guess which ones I got?’ 

But a Kmart spokesperson explained the price is reflective of the range, not just the one pair of shoes.

Because the children’s range, in general, is much smaller than the women’s range.

Size five is among the largest sizes in the kids’ range and the smallest in the women’s range which means there can be an overlap with some designs.

The woman’s fury sparked a conversation around sizing and pricing at the budget retailer. 

 ‘At least they can offer a pair of good shoes for $20,’ one woman said.

‘I have never found a pair of size 5 shoes in Kmart EVER,’ one woman said.

While a man added his wife has been ‘buying cheaper ones from the kids’ section for years’.

And it appears Kmart isn’t the only brand with a gap between the adults’ and kids’ ranges.

‘I believe all children shoe’s are priced lower than adults…for years…I’ve been able to buy kids asics,’ one woman said.

The woman’s shoes were $5 more expensive than the children’s shoes – even though they were smaller 

‘Nike and Adidas etc are the same. I am a size 7 ladies and in youth that’s a size 6. I buy the youth sizes and save $50 a pair,’ said another savvy shopper.

One woman said the shopper was overreacting.

‘Just buy the pair you want, if you want them,’ she said, rolling her eyes.

 The Kmart spokesperson went on to defend the brand in their full statement.

‘We are committed to providing our customers with low prices for life and always welcome customer feedback.

‘We have noted down this customers concerns and have shared with the relevant teams for consideration in future product ranges,’ they added.