We’re used to seeing celebrities preened to perfection, with glamorous gowns, voluminous blow-outs and, of course, immaculate makeup.
But a new app claims to reveal what the stars might look like without their glam squad in tow.
The app, called MakeApp, digitally ‘removes’ all trace of cosmetics from photographs, and it’s been road-tested on some of the most flawless faces on the red carpet.
Celebrities given a digital make-under include the Duchess of Cambridge, Cheryl Cole, Victoria Beckham and even the Prime Minister Theresa May.
Users can let MakeApp wipe away their own carefully applied ‘face’ on photos – or for a more enjoyable experience, use it to add cosmetics instead.
It works with both videos and pictures, and allows users to lighten the skin, minimise redness, or tone down harsh lipstick.
Scroll down for a glimpse at what the app suggests the stars might look like without the slap…
A royal beauty! The Duchess of Cambridge looked youthful without makeup, which was removed using the MakeApp (slide left to reveal Kate with no makeup)
Made under! Proving she’s a natural beauty, Cheryl looked very fresh faced without her slap (slide left to reveal Cheryl with no makeup)
Stripped back! Victoria Beckham is known for being polished to perfection, but appears makeup free thanks to the new app (slide left to reveal Victoria with no makeup)
Great British makeup off! 2016 winner Candice Brown looked completely different without makeup (slide left to reveal Candice with no makeup)
May-dover! The Prime Minister is usually perfectly preened to face the cameras (slide left to reveal the PM with no makeup)
Transformed! Glamorous stars like Nigella Lawson were given a make under with the app
New look! Celebrities like Kylie Minogue stil looked stylish without their makeup
Someone like you! Superstar singer Adele looked fresh faced without her makeup on
Strike a pose! Even world-renowned models like Rosie Huntington-Whitely were given a make under
Strictly slap free! Tess Daly is used to be dolled up in the ballroom, but is pictured bare faced thanks to the app
Stripped back diva! Pop legend Mariah Carey was seen without her famous long lashes
R.I.P. to her makeup! Rita Ora proves she’s a natural beauty in her pictures
Holden the makeup back! The Britain’s Got Talent judge is known for her less is more fashion sense, which was applied to her makeup style through the app
New look? Gwyneth Paltrow has her own organic makeup range, but appears makeup free in the pictures
Still got it! Helen Mirren, 72, proved she’s just as glamorous without makeup than she is with a face full of cosmetics
Fresh faced! She’s used to donning extravagant period costumes in her role as Queen Victoria, but Jenna Coleman looked just as stylish without any makeup
Regal! Claire Foy is best known for playing the Queen, but looks just as good off camera with no makeup on
Off duty! Katherine Jenkins can be seen with heavy makeup for a TV appearance, but looks fresh faced (right) thanks to the app
Like magic! J.K. Rowling looked youthful after her transformation with the Makeapp
Dancing queen! Strictly Come Dancing judge Shirley Ballas looked just as glamorous without her makeup
Au naturale! Dawn French was also included in the list of celebrities who had a make-under
Spellbinding! Emma Watson is known for her stylish red carpet appearances, and is rarely seen without makeup
Made under! Claudia Winkelman looked completely different without her trademark heavy eyeliner
Looking lovely! Joanna Lumley, 71, still looked youthful in her made under pictures
Bare faced! Legendary actress Joan Collins still looked like her glamorous self without makeup
Before and after! Kate Winslet was also among the celebrities who had a make-under
Naturally gorgeous! Scarlet Johansson proved she’s still one of Hollywood’s most desirable women without her makeup
Camera ready! Conservative MP Andrea Leadsom didn’t look that different without makeup
Model behaviour! Supermodel Jerry Hall is usually preened to perfection
Off duty! Angelina Jolie showed off her natural beauty in the pictures
Looking good! The ever stylish Liz Hurley, 52, looked just as pretty without her makeup on