News, Culture & Society

A roundup of the week’s style highlights, including Alicia Keys celebrating her beauty brand

When it comes to fashion, we are all inspired by what we see; whether it be a well-dressed celebrity, a blow-your-mind catwalk presentation or even a super stylish every-day passerby.

As fashion editors, we’re moved by all of the above, and then some. We’re exposed to under-the-radar labels; we get a first-hand look at collections months before they hit stores; we’re tapped into brands with chic-yet-cheap offerings and we shop — a lot.

To share our knowledge, FEMAIL brings you Style Swoon, a weekly series of the latest, greatest and on the verge. We hope this Friday series will serve as a buying guide and point of inspiration for the clotheshorses and fashion fanatics alike.

Music to our ears: 15-time Grammy-Award winner Alicia Keys hosted people from all over the world for an evening of soulful conversation and music to celebrate the upcoming launch of her lifestyle beauty brand Keys Soulcare

On Wednesday, 15-time Grammy-Award winner Alicia Keys hosted people from all over the world for an evening of soulful conversation and music to celebrate the upcoming launch of her lifestyle beauty brand Keys Soulcare.

She was joined by her husband of ten years Swizz Beatz, Misty Copeland, Rupi Kaur, Deepak Chopra, Glennon Doyle, Abby Wambach and Rickey Thompson.

During the event, participants moved through the four keys (body, spirit, mind and connection) to soulcare as Alicia shared pivotal moments from her life along with songs from her new album, ALICIA.

The star wore a neon green shirt, jeans, combat boots and her signature hoop earrings. 

A-list: Alicia was joined by her husband of ten years Swizz Beatz, Misty Copeland, Rupi Kaur, Deepak Chopra, Glennon Doyle, Abby Wambach and Rickey Thompson.

A-list: Alicia was joined by her husband of ten years Swizz Beatz, Misty Copeland, Rupi Kaur, Deepak Chopra, Glennon Doyle, Abby Wambach and Rickey Thompson.

Dream: Having struggled with acne prone skin all her life, Keys has always been fascinated with skin care

Dream: Having struggled with acne prone skin all her life, Keys has always been fascinated with skin care

Having struggled with acne prone skin all her life, Keys has always been fascinated with skin care.

‘My skin changed when I started looking more inside myself, taking care of what I put inside my body, who I had around me, what energy I was allowing around me, said Alica.

‘And so all these things put together made me realize how much I empathize and understand the journey that all of us are on to really have beautiful skin and a beautiful body and a beautiful mind. 

‘That’s why we created Soulcare, because I realize now that it’s everything together that makes it work, that makes you change.’ 

Soulcare is a line of clean, cruelty-free, dermatologist-developed products, the first ritual previewing for holiday 2020, followed by the full collection launch in early 2021.

‘Keys open doors and this is another beautiful door that we kinda get to walk through together.’  

Good for you: Soulcare is a line of clean, cruelty-free, dermatologist-developed products, the first ritual previewing for holiday 2020, followed by the full collection launch in early 2021

Good for you: Soulcare is a line of clean, cruelty-free, dermatologist-developed products, the first ritual previewing for holiday 2020, followed by the full collection launch in early 2021

Steps forward: As part of the Rita Ora x ShoeDazzle collaboration, ShoeDazzle is launching the Women of the Future Fund

Steps forward: As part of the Rita Ora x ShoeDazzle collaboration, ShoeDazzle is launching the Women of the Future Fund

Rita and Shoedazzle giving back 

As part of the Rita Ora x ShoeDazzle collaboration, ShoeDazzle is launching the Women of the Future Fund. 

The fund will grant $100,000 to three women in creative industries, who are passionate about creating art to make the world a more beautiful place. 

With these grants, ShoeDazzle and Rita Ora aim to provide life-changing opportunities.

Rita is looking for women who are aspiring musicians, photographers, stylists, artists, directors, etc.

All entries must be made before 10/31/2020, more information can be found on the Shoedazzle website.

Rita Ora and Shoedazzle celebrating art

Enter to win the Women of the Future Fund

Beauty: The fund will grant $100,000 to three women in creative industries, who are passionate about creating art to make the world a more beautiful place

Drew launches FLOWER at CVS 

Rainbow: She recently launched her own talk show and this week actress Drew Barrymore launched a nationwide campaign to bring color and, hopefully, a little joy to all

Rainbow: She recently launched her own talk show and this week actress Drew Barrymore launched a nationwide campaign to bring color and, hopefully, a little joy to all

On shelves now: On National Color Day (Thursday) Drew launched FLOWER Beauty at CVS

On shelves now: On National Color Day (Thursday) Drew launched FLOWER Beauty at CVS

She recently launched her own talk show and this week actress Drew Barrymore launched a nationwide campaign to bring color and, hopefully, a little joy to all.

On National Color Day (Thursday) Drew launched FLOWER Beauty at CVS.

FLOWER Beauty’s ethos has always been about color, playing and having fun, and spreading happiness.

With makeup being such a quick and easy way to add color to our day, Drew and FLOWER felt they should do what they can to uplift everyone’s day with a surprise colorful building takeover/art installation at a Manhattan CVS, giveaways and more. 

Be happy: FLOWER Beauty’s ethos has always been about color, playing and having fun, and spreading happiness

Be happy: FLOWER Beauty’s ethos has always been about color, playing and having fun, and spreading happiness

 Papinelle x Karen Walker launch

Perfect combo: Sleepwear brand Papinelle has collaborated with luxury fashion label Karen Walker on a line of pajamas that only dreams are made of

Perfect combo: Sleepwear brand Papinelle has collaborated with luxury fashion label Karen Walker on a line of pajamas that only dreams are made of

Sleepwear brand Papinelle has collaborated with luxury fashion label Karen Walker on a line of pajamas that only dreams are made of.  

The limited-edition collection fuses iconic Karen Walker prints with Papinelle’s fashion forward silhouettes and luxe natural fabrics.

From gorgeous pant sets to silk robes and tiered nightgowns, the Papinelle x Karen Walker offerings make it easy to go from the bedroom to the streets without changing!

Papinelle x Karen Walker

Sleepwear collaboration you can wear on the streets

Best of the best: The limited-edition collection fuses iconic Karen Walker prints with Papinelle’s fashion forward silhouettes and luxe natural fabrics

 PatBo drops calming sweatshirts

PatBo released the second installment from PatBO’s Leisure Collection, the Love + Calm Sweatshirt Capsule. 

The hand-embroidered sweatshirts feature the words “AMOR” and “CALMA” hand-sewn by a team of talented Brazilian artisans. This translates from Portuguese to “LOVE” and “CALM”.

This capsule collection was a passion project for Founder & Designer, Patricia Bonaldi, with her goal being to remind us to spread love and to find a calm moment.

In this spirit, PatBO will be donating 10% of sales benefiting the Susan G. Komen organization. 

PatBo's "Amor" sweatshirt

PatBo's "Calma" sweatshirt

Stress reliever: PatBo released the second installment from PatBO’s Leisure Collection, the Love + Calm Sweatshirt Capsule

Hot: Luxury handbag brand SENREVE debuted their newest handbag, the Alunna on Monday

Hot: Luxury handbag brand SENREVE debuted their newest handbag, the Alunna on Monday

 SENREVE debuts latest handbag

Luxury handbag brand SENREVE debuted their newest handbag, the Alunna on Monday.

The Alunna handbag is a chic and streamlined take on SENREVE’s iconic Maestra handbag. 

Debuting in two sizes and four colorway options, the versatile bag that can be worn in four different ways already has an over 2,000 reservation list. 

The Alunna by SENREVE

A take on the iconic Maestra

Fall must-have: The Alunna handbag is a chic and streamlined take on SENREVE’s iconic Maestra handbag

Just in time: Mattress manufacturer Casper launched their first ever digital pop-up shop with limited-edition, stay-at-home merch on Tuesday

Just in time: Mattress manufacturer Casper launched their first ever digital pop-up shop with limited-edition, stay-at-home merch on Tuesday

 Casper launches at-home merch

Mattress manufacturer Casper launched their first ever digital pop-up shop with limited-edition, stay-at-home merch on Tuesday. 

As people are spending more time nestled in their spaces, now is the time to swoop up some ‘Do Not Disturb’ socks, a ‘Bedtime’ sweatshirt or a ‘Sleep’ mug. 

Twenty percent of every purchase will be donated to Win, the largest provider of family shelter and supportive housing in NYC, ensuring more people have access to better rest.

Comfy cool: Twenty percent of every purchase will be donated to Win, the largest provider of family shelter and supportive housing in NYC, ensuring more people have access to better rest

Comfy cool: Twenty percent of every purchase will be donated to Win, the largest provider of family shelter and supportive housing in NYC, ensuring more people have access to better rest

Boxers with pockets from Jambys 

On Thursday, Jambys launched boxers with pockets and two new items: the JamTee and Long Jambys. 

With their finger on the pulse, the brand is creating a new category of unisex house clothing — inactivewear —  made specifically for inactivity and comfort at-home. 

Jamby’s loungewear is designed so you can look forward to your downtime, whether it’s after hours or working from home.  

The entire Jambys line comes in vibrant colors and is made of a French Terry MicroModal fabric, creating luxuriously soft, lightweight, and breathable clothes.

Jambys launched boxers with pockets

Inactivewear

Comfy cozy: With their finger on the pulse, Jambys is creating a new category of unisex house clothing — inactivewear — made specifically for inactivity and comfort at-home

eos launches Shea Body Care 

They’re known for their all-natural lip balm and eos recently launched their Shea Better Body Care Collection. 

The Shea Beter 24H Body Lotion is a fast-absorbing lotion made of sustainable-sourced shea with lightweight shea oil and ultra-rich shea butter. 

It’s available in yummy scents, including Coconut Waters, Vanilla Cashmere and Jasmine Peach.

eos Shea Better Heal + Repair Body Cream is specially formulated for dry to extra dry skin. It contains 7 nourishing oils and  butters to provide intense moisture in a deeply rich, buttery texture. 

It’s ideal for targeted areas like knees and elbows that need a little extra TLC. 

eos launches Shea Better Body Care

Body Lotion by eos

Lather up: They’re known for their all-natural lip balm and eos recently launched their Shea Better Body Care Collection. The Shea Beter 24H Body Lotion is a fast-absorbing lotion made of sustainable-sourced shea with lightweight shea oil and ultra-rich shea butter

May the force be with you: You may not be attending a blowout bash this year, but you can still celebrate in the comfort of your own home by dressing up your pet

May the force be with you: You may not be attending a blowout bash this year, but you can still celebrate in the comfort of your own home by dressing up your pet

Halloween is right around the corner.

You may not be attending a blowout bash this year, but you can still celebrate in the comfort of your own home by dressing up your pet! 

From StarWars characters to teddy bears, Kostumed, the “pet-first” costume destination offers hundreds of adorable options for everyone’s favorite furry sidekick no matter what size they are. 

Kostumed is the "pet-first" costume destination

Celebrate Halloween with your kitty

Kitty will love it: From StarWars characters to teddy bears, Kostumed, the “pet-first” costume destination offers hundreds of adorable options for everyone’s favorite furry sidekick no matter what size they are

Read more at DailyMail.co.uk


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