A second Stikeez range has been revealed

Coles has sent Australian collectors into a frenzy with their Stikeez craze and now we may have an insight into what a possible sequel range of the plastic collectables will look like.

The Pick ‘N Pay chain of supermarkets in South Africa also runs the Stikeez promotion and followed up their initial miniature series with Stikeez 2, Creatures of the Deep. 

Stikeez 2 featured figurines of a variety of sea creatures, such as whales, sharks, fish, squids and crabs, and some glow in the dark.

 Shoppers in South Africa were also able to get their hands on a Submarine Collector’s Album and a range of plush toys.

There was also an accompanying app with a mobile game that was used to help people find them, catch them and add them to the collection.

The South African supermarket group said it had raised turnover by 8.5 percent thanks to the first campaign, despite an increasingly challenging market environment. 

The original range of Stikeez were designed to make healthy eating fun, with 24 mini fruit and veggies to collect

 All the collectables have names, with some titled after real-life Coles producers and you are given one Stikeez character for every $30 you spend

 Coles’ original range of Stikeez were figurines of 24 fruits and vegetables to  make healthy eating fun.

All the collectables have names, and shoppers are given one Stikeez character for every $30 spent with the grocer.

The Stikeez term arises from the fact that they feature a suction cup on the bottom, meaning you can stick them on a variety of surfaces.