The Australian sisters behind the iconic pink clay mask that sells one pot every minute has launched two new products with ’emu apple’ fruit inside.
Sarah and Emily Hamilton, 41, created their signature $69 purifying mask Sand & Sky in 2017 and have been receiving rave reviews from acne and dry skin sufferers ever since.
But their highly anticipated Australian Emu Apple Super Bounce Mask ($93.90) and Dreamy Glow Drops ($74.90) might just top their record sales for the last two years because it claims to increase skin moisture levels like nothing else.
The Australian sisters behind the iconic pink clay mask that sells one pot every minute has launched two new products with ’emu apple’ fruit inside (not pictured)
With promises that it will brighten dullness and revitalise ‘tired’ faces, the products take the best of Aussie botanicals and infuse them in an easy-to-apply formulation
With promises that it will brighten dullness and revitalise ‘tired’ faces, the products take the best of Aussie botanicals and infuse them in an easy-to-apply formulation.
The emu apple and a host of ‘glow’ berries nourish your skin with antioxidants while five levels of hyaluronic acid get deep within the layers of the epidermis to hydrate.
Finally Kakadu plum, the world’s richest source of vitamin C, works to erase scars and pigmentation for an all-round clear complexion.
The emu apple and a host of ‘glow’ berries nourish your skin with antioxidants while five levels of hyaluronic acid get deep within the layers of the epidermis to hydrate
The drops works as a face oil and serum while the mask should be used a few times a week for extra nourishment, particularly as the hot weather settles in Down Under.
The Hamilton’s original mask was the first of its kind to use Australian pink clay in skincare.
‘When we created the mask, we knew we had to get the beauty girls to try it and share their reviews to make it work,’ they told Husskie previously.
The $69 miracle skin purifier is the genius idea of Australian sisters Sarah and Emily Hamilton, who worked hard from the outset to help their beauty product stand out from the crowd
The women, who sold 60,000 units of the clay mask within the first three months, ensure they’re across every aspect of the business, doing all of their influencer marketing in-house
‘When they started showing their followers how to use the mask and people could see the results for themselves, it just took off. Social media is powerful, but ultimately delivering a product that works is most important to any brand’s success.’
The women, who sell $2,000 tubs ever day, ensure they’re across every aspect of the business, doing all of their influencer marketing in-house.
‘We have a great balance of a unique product that works, knowing who we are, and being very agile in changing our content to keep customers engaged and to create new stories around the brand,’ they went on.
One of their best tips is to listen to the customers feedback and be humble about the advice they’re offering – ultimately it’s these people you’re selling your brand to.
Speaking to FEMAIL in 2018 the twins said Australia-focused products sell.
One of their best tips is to listen to the customers feedback and be humble about the advice they’re offering – ultimately it’s these people you’re selling your brand to
They have released an exfoliating treatment alongside their standard mask (pictured)
‘We have both lived overseas quite a bit and what we realised is that everywhere we went we were recognised as being Australian and this came with the assumption that we were friendly, laid back, beachy and living the dream,’ Sarah said.
‘Australia has become really cool internationally and we wanted to be able to bring Australia to the rest of the world and we knew people could use something that was proven to be amazing for them that was made with Aussie ingredients.
‘Eighty per cent of Australia’s flora and fauna is unique to the country and we really wanted to make something amazing made out of great, pure and organic Australian ingredients.’
‘Australia has become really cool internationally and we wanted to be able to bring Australia to the rest of the world,’ they said
Sarah said there’s been nothing bad to say about the mask because people can see the results for themselves
After researching the benefits of various ingredients and spending a year developing the concept, Sand & Sky’s Skin Purifying Pink Clay Mask was born.
‘The best thing about it is that it shows results immediately and it closes up pores which is a big issue for people,’ Emily said, ‘It really works.’
Sarah said there’s been nothing bad to say about the mask because people can see the results for themselves.
‘While it took a while to build momentum there was a time when the sales just went through the roof and big online identities like Jeffree Star were trying it and promoting it,’ she said.