Last week an online fitness guru, stunned followers with her surprise engagement announcement to a longtime secret boyfriend, in a post that broke her social media record and shocked her 1.4 million fans.
Health blogger and Blogilates founder Cassey Ho, 30, sent shock waves through social media after she announced she is newly engaged to Sam Livits, 31, in her most-liked Instagram post yet, which racked up 190,000 likes.
And this week, the San Francisco-based starlet revealed why she kept the relationship under wraps for so long.
Blushing Bride-to-be: Blogilates founder Cassey Ho, 30, is revealing why she kept her relationship with fiancé Sam Livits under wraps for so long in blog post
Life’s a beach: The fitness guru shared this Instagram upon her return from vacation to ask fans for relationship questions for an upcoming Q&A centered on her past with Sam
Relaxed together: The blogger also shared this photo to reveal she started wedding plans
‘People really love love!’ she said on breaking her social media record, opening up about her low-key engagement on her blog.
‘Though I never officially shared Sam with you guys, if you look carefully, he’s actually been in quite a few on my YouTube videos!’ she shared.
To answer her fan’s shell-shock she explained that she kept the relationship private to keep it special.
‘We kept our relationship private because as a ‘public figure’, there are just some things you need to save for yourself,’ she said.
‘To me, love is very precious, and I did not want to put our relationship or Sam in a place of constant judgement. We needed to purely and genuinely develop our relationship without the pressure of followers, likes, and comments etc,’ she added.
The social media star is famous for sharing every aspect of her day-to-day life with her fan base of millions, but somehow was able to keep her fiancé Sam away from the spotlight. That is, until he popped the question August 16 in a romantic vacation in Hawaii. It took Cassey nearly a week before she shared the announcement on Instagram August 22.
‘We’ve been together since college and he knows me better than any person in the world, including myself,’ she wrote on the blog.
‘I cannot wait to share more stories about our relationship and things we’ve learned over the years,’ she added.
The duo met at Whittier College in 2008 when Cassey, at the time a pre-med junior, sought a tutor for her finance course, Cosmopolitan reported.
Her tutor was none other that Sam, then a senior studying business. The two hit it off and were dating by May. Cassey also revealed that her very first fitness video was filmed by Sam in his parent’s home in Fullerton, California.
Cassey graduated in 2009, and the couple split before coming back together two years later.
Love birds! Cassey is newly engaged to longtime boyfriend Sam Livits, who works for her as Head of Strategy of her company
On one knee: Cassey was shocked with the Hawaii cliff proposal and so were her 1.4 million Instagram fans, many of which had no idea the fitness guru even had a boyfriend
Bring on the bling: The influencer flaunted her custom rock, designed to look like a rose vine
‘Sam has been there with me from the very beginning,’ Cassey said.
She revealed that despite the break up they stayed in constant contact.
‘We spoke to each other every day and were there for each other the entire time. It was a painful time period for both us,’ she added.
In 2011, Sam join the Blogilates team and today serves as Head of Business Development for the brand and its affiliates.
‘We own everything together,’ Cassey noted.
She added that her motive for keeping the relationship a secret was for themselves.
‘Since I put so much out there already, and we wanted something special for ourselves,’ she said.
She introduced Sam for the first time in her engagement announcement post in Hawaii, with a photo that displayed him on one knee on a Kauai cliff.
‘I’ve been waiting a week to post this because I wasn’t sure how to tell you guys. Most of you probably didn’t even know I was in a relationship because I’ve been very private about my life offline,’ Cassey captioned the photo.
Cassey confessed that she and Sam dated before she launched her brand Blogilates, which has grown since it’s humble how-to workout videos days in 2009 and won her the sixth spot on Forbes 2017 top fitness influencer list.
‘He knew me and loved me before Blogilates ever existed. We dreamt together, built together, failed together, lost hope together, and found what we were desperately searching for in one another…together,’ she wrote.
‘We’ve been through so much and I 100 per cent would NOT be who I am today without him,’ she added in the lengthy letter to her fans.
She then introduced Sam as her best friend and tags him in the stunning photo.
‘I want you to meet my biggest supporter, my best friend, the man of my dreams, the man of my reality, the only one who can make me laugh within five minutes of a heated argument by putting on my favorite Disney songs and forcing me to dance with him…’ she gushed.
Couple goals: Cassey revealed for the first time to her followers that she and Sam had been dating for some time and says her engagement ‘feels like a dream’
Work hard, play hard: Sam, pictured above vacationing with Cassey in 2016, has worked for Blogilates for nine years and the two have been dating for some time
Fitness fans: The duo flaunt their affection holding hands in Zion National Park in Utah in July
Cassey then let her guard down and told her followers all the little proposal details. She explained that Sam told her he discovered an amazing cliff and that at sunset, they would go take Instagram photos.
‘So right before golden hour, I got ready, put on my new dress, and did my hair & makeup! Once he walked me to the edge of the cliff, he bent down to get his camera and said something along the lines of, “Oops, I forgot my camera,”‘ she wrote.
‘He was probably confused because all I said was “Oh ok!” Then… I saw a black box. And I was like ummmmmmmmmmmmmm,’ she added, expressing her shock at the sudden turn of events.
She went on to explain that the couple ‘ALWAYS discusses everything’ but that they had not planned for an engagement just yet.
‘He got on one knee and asked, “Will you marry me?” And all I could say was… “Wait, is this real?”, “You’re kidding right?”, “Hold on, this isn’t fake?!” He was like, “NO CASSEY! THIS IS REAL!!!!”‘
It was all too much for Cassey to take, and like any other befuddled bride-to-be, she burst into tears of joy, and all the while her sister and her boyfriend were snapping photos and video to capture the big moment discreetly behind a bush.
‘And at that moment, I started crying, he slipped on the most beautiful ring I had ever seen,’ she wrote.
But fans were dying for more and Cassey followed with another post displaying the radiant rock on her ring finger that was custom designed in rose gold with pink stones and in the shape of a rose.
She opened her post declaring an utter distaste for rings and how she told her boyfriend not to purchase one saying, ‘our love does not need to be shown off by an overvalued rock.’
Number one fan: Sam shared a proud Instagram for Cassey’s Health Magazine cover
Stretching star: Cassey started her health brand in 2009 with home workout videos, which has since evolved into a mega website and YouTube channel
Fab n Fit! Despite the shock she left her followers with by her surprise engagement posts, Cassey has received plenty of loving messages of congratulations from her massive fan base
Instead she suggested using the money to start another venture.
‘He must have been DYING inside because Sam and lil sis have been working so hard CUSTOM DESIGNING this ring just for me – in secret!’ she said.
She explained that her sister Jackelyn just a few months ago asked her influencer sister what ring she would choose if she had no other choice.
‘… something that doesn’t look like a traditional wedding ring! I want it to look like a rose on a vine!’ she said.
Her sister was shocked with the unusual reply.
‘Well baby sis and fiancé, you guys knew me better than I knew myself because I DIDN’T KNOW that I could love a ring THIS MUCH. It is so beautiful and the fact that you guys designed it for me makes it even more special,’ she added.
‘Oh and by the way, for those of you wondering…how does being a fiancée feel different from being a girlfriend? Surprisingly it feels REALLY different! I feel like I’ve unlocked a new level of adulthood and am experiencing a heightened kind of love. It’s so weird and magical!’ Cassey said.
Fiancé Sam also shared some love on social media posting a photo on Instagram with the caption, ‘From finance tutor to fiancé. Feeling like the luckiest guy in the world.’
Comments on each of the pair’s Instagram pages are over-flooding with messages of love and congrats. Fiancé has also seen a surge in followers after Cassey’s popular pots.