Brittany Hockley and Martha Kalifatidis pose topless to raise awareness of melanoma and skin cancer

Brittany Hockley and Martha Kalifatidis pose topless to raise awareness of melanoma and skin cancer as they front Naked Sundays’ new Cold Shoulder campaign

Former Bachelor star Brittany Hockley and Married At First Sight’s Martha Kalifatidis are stripping off this week for a good cause. 

The pair are joining Love Island star Vakoo Kauapirura in fronting Naked Sundays’ new Give Melanoma the Cold Shoulder campaign to help raise awareness and funds for skin cancer charities. 

The trio pose topless in some of the shots to help celebrate National Sunscreen Day on May 27. 

Back in 2021, Pip Edwards took part in the campaign and said she suffers from ‘years of sun damage’.

In the latest images, Martha stuns with her dark locks around her face as she strategically covers her bust.

Former Bachelor star Brittany Hockley and Married At First Sight’s Martha Kalifatidis are stripping off this week for a good cause. Martha is pictured

Brittany also posed up a storm, after recently undergoing pre-cancer treatment after noticing three spots on her skin that turned out to be more than just blemishes.

‘I love the outdoors and let’s be real, I don’t know many Aussies that don’t. But the skin cancer stats are alarming and it is something we need to talk about,’ Brittany said.

‘If you’ve followed along with my own skin story you know recently I underwent a pre skin cancer treatment which was a real wake up call! I had no idea I would be at risk because of just a few spots, it was a shock and something I am passionate about educating others on.’

Vakoo also looks incredible in the shots as she beams and shows off her favourite lip oil from the brand.

The pair are joining Love Island star Vakoo kauapirura in fronting Naked Sundays' new Give Melanoma the Cold Shoulder campaign to help raise awareness and funds for skin cancer charities. Pictured is Brittany

The pair are joining Love Island star Vakoo kauapirura in fronting Naked Sundays’ new Give Melanoma the Cold Shoulder campaign to help raise awareness and funds for skin cancer charities. Pictured is Brittany

The trio pose topless in some of the shots to help celebrate National Sunscreen Day on May 27

The trio pose topless in some of the shots to help celebrate National Sunscreen Day on May 27

Naked Sundays founder and former Channel Seven journalist Samantha Brett said in a statement that she was glad to have the beauties onboard with the campaign. 

‘Giving Melanoma The Cold Shoulder campaign is something we started in 2021 to harness the power of social media to promote sun safety and to remind young people just how important sun safety is for the younger generation,’ Brett said. 

‘When I saw Brittney Hockley speak about her pre-skin cancer journey so candidly and openly, I knew her story would be able to impact so many young people wide and far; a stark reminder that it’s not just an old person’s disease, or something that happens to “other people” but that anyone of any age can be affected.’

‘Martha Kalifatidis has such a wide-reaching audience and is so influential when it comes to skin protection and sun safety.’

Vakoo also looks incredible in the shots as she beams and shows off her favourite lip oil from the brand

Vakoo also looks incredible in the shots as she beams and shows off her favourite lip oil from the brand

Naked Sundays founder and former Channel Seven journalist Samantha Brett (pictured) said in a statement that she was glad to have the beauties onboard with the campaign

Naked Sundays founder and former Channel Seven journalist Samantha Brett (pictured) said in a statement that she was glad to have the beauties onboard with the campaign

Earlier this month, Brittany revealed she is undergoing pre-cancer treatment after noticing three spots on her skin that turned out to be more than just blemishes.

After seeing a skin specialist, the 35-year-old learned the spots were in fact solar keratosis, a form of pre-cancer, and they needed immediate treatment.

She is now having cytotoxic treatment to prevent the growth of the pre-cancerous cells, which is causing her face to blister and become inflamed.

The cream she is using has also uncovered more worrying spots beyond the three she initially discovered.

Earlier this month, Brittany revealed she is undergoing pre-cancer treatment after noticing three spots on her skin that turned out to be more than just blemishes

Earlier this month, Brittany revealed she is undergoing pre-cancer treatment after noticing three spots on her skin that turned out to be more than just blemishes

‘I’m a week into my cytotoxic treatment and I feel it. My face is red and starting to blister,’ she said on KIIS FM’s The Pick Up at the time. 

‘This cream pulls up all the bad spots and the areas that are inflamed, which is way more than three spots. It’s scary,’ she added.

Brittany said she initially put off having her skin checked, but eventually took action after reading a news story about a young person who died from melanoma.

‘I saw a young person in Australia on the news pass away from melanoma and that’s what scared me enough to go and do it,’ she said.

‘I’m glad I did because the three spots I was worried about turned out to be solar keratosis. It is not yet cancer, but it turns into cancer.’

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