Iowa Hawkeyes women’s basketball phenom Caitlin Clark has signed a deal with sports marketing and management agency Excel Sports Management, according to an announcement from the company.
Clark is the reigning Naismith Player of the Year and has shown a clear effort to capitalize on her newfound popularity following last season’s heroics.
Earlier this year she also signed a deal with State Farm which made her both the first female athlete and the first college athlete to have an endorsement deal with the company.
‘I have grown up with role-models who broke the mold of what it means to be an athlete, finding success beyond their sports and making a larger impact in the world,’ said Clark.
‘There is a lot I want to accomplish, as a basketball player, in business and giving back to communities through the Caitlin Clark Foundation. I know the key to that is working with the right people, which is why I am so excited to join the Excel family.’
Iowa women’s basketball star Caitlin Clark has signed a deal with Excel Sports Management
The agency, which also represents the likes of Tiger Woods, announced the deal on Twitter
55,646 fans showed up to watch the ‘Crossover at Kinnick’ at Iowa’s football stadium
Excel already boast an impressive roster of well-known athletes that they represent which includes the likes of Tiger Woods, Derek Jeter, and the Manning brothers, Peyton and Eli.
‘Caitlin is steadfast in what she wants to accomplish, both on the court and off of it, and we are so excited to work alongside her to build her legacy,’ said Excel Head of Talent Marketing Alan Zucker.
‘As a catalyst behind the current momentum in women’s sports, there is no limit to what will be available to her, but we will be focused on strategic partnerships, projects and larger opportunities that bring her specific vision to life.’
Last season Clark averaged 27.8 points, 7.1 rebounds, and 8.6 assists.
Clark and the Hawkeyes recently smashed the NCAA attendance record for the most fans at a women’s basketball game after 55,646 fans showed up for the exhibition game against De Paul at Iowa’s Kinnick Stadium.