News, Culture & Society

Calls to BAN controversial and unofficial ‘C U in the NT’ slogan for Northern Territory tourism

Controversial ‘C U in the NT’ t-shirts could be banned from the Darwin markets after complaints the unofficial slogan for tourism in the Northern Territory is too offensive

  • A motion will be moved to ban the controversial material from Darwin markets
  • Alderman Robin Knox, from the Chan Ward in Darwin, says ‘it is not appropriate’
  • But NT Unofficial says that their material ‘has ignited interest in the NT’

A motion will be moved to ban the controversial ‘C U in the NT’ slogan from local markets as some believe it is too offensive and should not be used for tourism.

Alderman Robin Knox, one of the elected members for the Chan Ward in Darwin, is requesting that all material using the slogan be removed from view at public markets.  

The clothing brand, NT Unofficial, sells a variety of products online and in stores using the Northern Territory’s unofficial slogan.   

A motion has been moved to ban the controversial ‘C U in the NT’ slogan from local markets as some believe it is too offensive and should not be used for tourism

Ms Knox stated that she was approached by several people at the Nightcliff markets who told her that ‘C U in the NT’ material was too offensive for the markets. 

‘People complained to me that this was a family-friendly market and such a stall was not appropriate at a market that was visited by many children,’ she said to NT News. 

‘Other people commented that they found the stall merchandise insulting and degrading to women.’ 

Alderman Robin Knox, an elected member for the Chan Ward in Darwin, is requesting that all material using the slogan be removed from view at public markets

Alderman Robin Knox, an elected member for the Chan Ward in Darwin, is requesting that all material using the slogan be removed from view at public markets

NT Unofficial released a statement saying they believe their campaign has helped boost tourism within the Northern Territory and is not degrading to women. 

‘We’ve had numerous emails from people claiming that our campaign has ignited their interest in the Northern Territory and has inspired them to visit,’ NT Unofficial said. 

‘We have always maintained decorum and respect to all people, especially women who make up a high percentage of our online purchases.’ 

‘We just hope that council doesn’t forget that NT Unofficial has been tirelessly campaigning to promote the territory to the world, reaching millions of people a month through our online campaign.’

The motion to remove all of the material will be moved tomorrow night at the Darwin Council meeting. 

'We've had numerous emails from people claiming that our campaign has ignited their interest in the Northern Territory and has inspired them to visit': NT Unofficial said in a statment

‘We’ve had numerous emails from people claiming that our campaign has ignited their interest in the Northern Territory and has inspired them to visit’: NT Unofficial said in a statment

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